Digital Marketing Executive

2 - 3 years

4 - 5 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Digital Marketing Executive

Key Responsibilities

  • Plan and execute digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.

  • Manage and optimize SEO/SEM strategies to improve organic rankings and website performance.

  • Monitor campaign performance, analyze metrics, and generate detailed reports.

  • Create engaging content for website, social media, email campaigns, and blogs.

  • Maintain and grow social media accounts through regular posting and audience engagement.

  • Conduct competitor research and market analysis to support marketing strategies.

  • Coordinate with designers and content teams for creatives and promotional materials.

  • Assist in lead generation activities and track conversions through CRM tools.

  • Stay updated with the latest digital marketing trends, tools, and technologies.

  • Required Skills & Qualifications

  • Bachelor s degree in Marketing, Mass Media, Communication, or related field.

  • 2 3 years of proven experience in digital marketing.

  • Strong knowledge of Google Analytics, Google Ads, Meta Business Suite, SEO tools (Ahrefs, SEMrush, Moz), and email marketing platforms.

  • Experience in running paid ads campaigns and budgeting.

    Excellent understanding of social media platforms and content strategies.

    Strong analytical and reporting skills.

    Good communication, creativity, and time-management skills.

    Preferred Skills

  • Basic knowledge of graphic design tools (Canva, Photoshop) is an advantage.

  • Experience with CRM and marketing automation tools.

    Knowledge of HTML/CSS (optional but preferred).

    What We Offer

    Competitive salary based on experience.

    Opportunity to work with a dynamic and growing team.

    Professional growth and skill development opportunities.

    Friendly and collaborative work culture.

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