Digital Marketing Executive

Job Title: Digital Marketing Executive
Location: Delhi
Company: Redwood International
Website: perfumebooth.com

Job Overview:
We are looking for an enthusiastic and driven Digital Marketing Executive to join our growing team at Redwood International. You will assist in the development and execution of digital marketing strategies that aim to increase the online presence of our brand, PerfumeBooth, and drive engagement with our audience. This role is perfect for someone looking to build a career in digital marketing while learning and growing in a fast-paced environment.

Key Responsibilities:

• Assist in planning and executing digital marketing campaigns to enhance brand visibility and sales.
• Create content for social media platforms, blogs, and emails that align with the company’s goals and voice.
• Track and analyze digital marketing campaign performance using tools like Google Analytics and social media insights.
• Assist in managing and updating the company’s website and social media profiles.
• Perform keyword research and optimize website content to boost SEO rankings.
• Collaborate with the design team to create visually appealing digital campaigns.
• Help with email marketing efforts, including creating and scheduling newsletters and promotional emails.
• Support paid advertising campaigns on platforms like Google Ads and Facebook Ads.
• Monitor trends in the fragrance industry and identify potential opportunities for growth.

Skills & Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Basic understanding of digital marketing tools (Google Analytics, Facebook Insights, SEMrush, etc.).
• Strong written and verbal communication skills.
• Familiarity with social media platforms (Facebook, Instagram, LinkedIn).
• A proactive attitude and willingness to learn and grow.
• Creative, organized, and detail-oriented with a passion for the fragrance and beauty industry.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Experience:

• total work: 1 year (Preferred)

Work Location: In person