Digital Marketing Executive

As a Digital Marketing Executive at our organization, you will be responsible for overseeing the online marketing strategy. Your primary role will involve planning and executing digital marketing campaigns to increase brand awareness. Utilizing your previous marketing experience, you will be tasked with monitoring the company's social media presence. **Key Responsibilities:** - Build, plan, and implement the overall digital marketing strategy - Plan and monitor the company's presence on various social media platforms such as Twitter, Facebook, and Instagram - Launch optimized online adverts through platforms like Google AdWords and Facebook to enhance brand awareness - Actively participate in SEO efforts including keyword and image optimization - Prepare online newsletters, promotional emails, and distribute them through different channels - Generate creative ideas for content marketing and keep the website updated - Collaborate with designers to enhance user experience - Measure the performance of digital marketing efforts using Web analytics tools like Google Analytics and WebTrends - Stay updated on online marketing trends and ensure strategies are current - Maintain partnerships with media agencies and vendors - Ensure compliance with ISO and ISMS policies, service level agreements, and procedures **Skills Required:** - Proven experience as a Digital Marketing Executive or similar role - Good knowledge of various digital marketing channels - Excellent understanding of digital marketing concepts and best practices - Experience with B2C social media, Google AdWords, email campaigns, and SEO/SEM - Working knowledge of ad serving tools such as DART and Atlas - Proficiency in web analytics tools like Google Analytics, NetInsight, and WebTrends - Skills and experience in creative content writing - Analytical mindset with critical thinking abilities - Excellent communication and interpersonal skills **Education and Qualifications:** - BSc/BA in marketing or relevant field - Certification in Digital Marketing Join our team and contribute to the success of our online marketing initiatives!,