Digital Marketing & Content Manager – Beach Resort

Coconut Cove is a boutique beach resort in Varkala, Kerala, known for its stunning views, serene ambiance, and warm hospitality. We are looking for a talented, self-driven Digital Marketing & Content Manager who can take complete ownership of our online presence and marketing efforts.

This is a full-time, on-site role for someone who can do it all — from planning campaigns to creating content, running ads, and engaging with guests. Ladies are especially encouraged to apply.

Key Responsibilities

1. Digital Marketing Strategy & Execution

• Plan, implement, and manage marketing campaigns across social media, Google Ads, and other digital channels.
• Develop monthly content calendars and promotional strategies to increase brand visibility and bookings.
• Track and analyze performance metrics, prepare reports, and optimize campaigns for better results.

2. Social Media Management

• Post engaging content daily (photos, reels, stories, videos) across Instagram, Facebook, YouTube, etc.
• Respond to comments, messages, and reviews promptly to maintain an active community.

3. Photography, Videography & Editing

• Capture high-quality visuals showcasing the property, events, activities, and guest experiences.
• Edit photos/videos to professional standards for use in campaigns and promotional materials.

4. Customer Engagement for Content

• Interact with guests to create testimonials, reels, and stories, ensuring they feel comfortable and valued.

5. Advertising

• Create, manage, and optimize Google Ads and social media ads for maximum ROI.

6. Requirements

• Proficiency in social media management, Google Ads, and online advertising tools.
• Strong photography and videography skills (mobile or DSLR) with editing experience.
• Creative mindset with an eye for aesthetics and branding.
• Excellent communication and interpersonal skills for guest interaction.
• Ability to work independently, meet deadlines, and manage multiple tasks.
• Passion for travel, hospitality, and storytelling.
• Ladies are preferred for this role.

7. Location

• Coconut Cove Beach Resort, Varkala, Kerala
• (On-site position; accommodation can be arranged for outstation candidates)

8. Benefits

• Competitive salary based on experience.
• Work in a scenic beachside location.
• Creative freedom to experiment with ideas.
• Exposure to hospitality marketing and guest relations.

Job Type: Full-time

Pay: From ₹15,000.00 per month

Work Location: In person