Digital Brand & Marketing Manager – Healthcare Sector

Digital Brand & Marketing Manager – EasyHealths

Location:

Experience:

Salary (CTC):

EasyHealths is a Govt. of India–certified healthcare startup, building a digital ecosystem that connects patients with doctors, diagnostics, hospitals, nursing homes, and emergency services — all in one app. We are on a mission to digitize healthcare access across India, starting from Tier-2 and Tier-3 towns.

Digital Brand & Marketing Manager

• Brand Strategy:

  Build and execute digital brand campaigns to strengthen EasyHealths’ identity.

• Performance Marketing:

  Manage and optimize campaigns on Meta, Google Ads, LinkedIn, etc. with clear ROI tracking.

• Content & Social Media:

  Lead our digital presence across social media, website, and awareness pages (EasyHealths & EasyHealths Tips).

• SEO & ASO:

  Improve app visibility in Play Store and optimize website ranking.

• Lead Generation:

  Drive quality B2B leads (doctors, clinics, diagnostics, hospitals) through targeted campaigns.

• Campaign Analytics:

  Monitor campaign data, create weekly reports, and recommend improvements.

• Creative Coordination:

  Work with designers, content writers, and sales teams to develop impactful ads, brochures, and campaigns.

• Influencer & PR:

  Identify and collaborate with local influencers, media, and healthcare communities for brand advocacy.

• 3–6 years of hands-on experience in

  digital marketing, branding, or SaaS/healthcare marketing

  .
• Strong knowledge of

  Meta Ads, Google Ads, SEO, ASO, LinkedIn Ads

  .
• Proven track record in

  lead generation & brand growth

  .
• Ability to design and execute

  multi-channel marketing strategies

  .
• Excellent communication skills in English (Bengali is a plus).
• Self-starter who can

  plan, execute, and deliver measurable results

  .

• Competitive salary (₹4 – 7 LPA CTC) with performance-based growth.
• Work directly with the

  founders and leadership team

  .
• Chance to shape the

  brand strategy of a growing healthcare startup

  .
• An innovative and mission-driven work culture where your ideas directly impact thousands of patients and healthcare providers.