Deputy Manager, Social Media and Advocacy

4 - 7 years

6 - 9 Lacs

Gurugram

Posted:3 days ago| Platform: Naukri logo

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Skills Required

Social Media Advisor Content management Media strategy Client servicing Project management Online marketing Analytical Agile Business strategy creative content

Work Mode

Work from Office

Job Type

Full Time

Job Description

Deputy Manager, social media & Advocacy Gurgaon, Haryana, India As a Social Media and Advocacy Manager, you will lead the creation of original text and video content, oversee post management, monitor AXA XL s presence on social media and act as a trusted social media advisor to the global communications and marketing teams You will have excellent communication skills (written and verbal) and a passion for social media, understanding the latest technologies and trends You will also have creativity and a knowledge of brand governance Our Global Communications and Brand team plays an integral role in promoting our story to clients, brokers, partners, media, employees, and policy makers, showcasing our value beyond the policy, bringing our purpose to life, and fostering a sense of pride and emotional commitment in who we are and what we do We re a high-performing, results-driven team with effective internal and external networks and relationships, and our team s work has meaningful impact as we promote our business capabilities, protect our reputation, and ultimately drive our growth ambitions as a business You ll find in our team a high degree of autonomy and opportunity to lead, underpinned by a support network of collaborative professionals What you ll be doing What will your essential responsibilities include? Contribute to AXA XL s social media strategy Act as a trusted advisor, becoming the key point of contact for global communications community, offering strategic guidance and recommendations to drive content effectiveness Research current trends and audience preference Craft social media copy that resonates with target audiences and reflects brand values Lead the creation of compelling social media assets (visuals and/or videos) following guidelines and templates Manage AXA XL s social media calendar and publish/schedule social media updates Foster collaboration with cross-functional teams, including local marketing teams to ensure consistency Drive the delivery of employee advocacy programs for various populations including management of advocacy sharing tools Curate AXA XL and industry content for various employee advocacy programs Develop and refine social media content for key senior stakeholders Leverage existing tools to perform daily social media monitoring Conduct in-depth analysis of content performance on an ongoing basis delivering social media reports and providing insight and strategic recommendations as a result You will report to Communications Director, Europe What you ll bring We re looking for someone who has these abilities and skills: Required Skills and Abilities: Proven experience as a social media manager, ready to step up into a more senior role Excellent copywriting skills Hands on experience in content management and overseeing multiple stakeholders Ability to devise and deliver creative content (text, image, and video) Knowledge of online marketing channels Excellent communication skills, demonstrable ability fostering effective cross-functional connections Effective analytical acumen, strategic decision making and efficient project management BSc degree in Marketing or relevant field Desired Skills and Abilities: Second language skills Who WE are AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks For mid-sized companies, multinationals and even some inspirational individuals we don t just provide re/insurance, we reinvent it How? By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business property, casualty, professional, financial lines and specialty With an innovative and flexible approach to risk solutions, we partner with those who move the world forward Learn more at axaxl com What we OFFER Inclusion AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity and origins, marital status, religion, disability, or any other protected characteristic At AXA XL, we know that an inclusive culture and enables business growth and is critical to our success That s why we have made a strategic commitment to attract, develop, advance and retain the most inclusive workforce possible, and create a culture where everyone can bring their full selves to work and reach their highest potential It s about helping one another and our business to move forward and succeed Five Business Resource Groups focused on gender, LGBTQ+, ethnicity and origins, disability and inclusion with 20 Chapters around the globe Robust support for Flexible Working Arrangements Enhanced family-friendly leave benefits Named to the Diversity Best Practices Index Signatory to the UK Women in Finance Charter Learn more at axaxl com / about-us / inclusion-and-diversity AXA XL is an Equal Opportunity Employer Total Rewards AXA XL s Reward program is designed to take care of what matters most to you, covering the full picture of your health, wellbeing, lifestyle and financial security It provides competitive compensation and personalized, inclusive benefits that evolve as you do We re committed to rewarding your contribution for the long term, so you can be your best self today and look forward to the future with confidence Sustainability At AXA XL, Sustainability is integral to our business strategy In an ever-changing world, AXA XL protects what matters most for our clients and communities We know that sustainability is at the root of a more resilient future Our 2023-26 Sustainability strategy, called Roots of resilience , focuses on protecting natural ecosystems, addressing climate change, and embedding sustainable practices across our operations Our Pillars: Valuing nature: How we impact nature affects how nature impacts us Resilient ecosystems - the foundation of a sustainable planet and society - are essential to our future We re committed to protecting and restoring nature - from mangrove forests to the bees in our backyard - by increasing biodiversity awareness and inspiring clients and colleagues to put nature at the heart of their plans Addressing climate change: The effects of a changing climate are far-reaching and significant Unpredictable weather, increasing temperatures, and rising sea levels cause both social inequalities and environmental disruption Were building a net zero strategy, developing insurance products and services, and mobilizing to advance thought leadership and investment in societal-led solutions Integrating ESG: All companies have a role to play in building a more resilient future Incorporating ESG considerations into our internal processes and practices builds resilience from the roots of our business We re training our colleagues, engaging our external partners, and evolving our sustainability governance and reporting AXA Hearts in Action: We have established volunteering and charitable giving programs to help colleagues support causes that matter most to them, known as AXA XL s Hearts in Action programs These include our Matching Gifts program, Volunteering Leave, and our annual volunteering day - the Global Day of Giving For more information, please see axaxl com/sustainability

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