Deputy Manager, Social Media and Advocacy

What will youressential responsibilities include

• Contribute to AXA XLs social media strategy.
• Act as a trusted advisor, becoming the key point of contact for global communications community, offering strategic guidance and recommendations to drive content effectiveness.
• Research current trends and audience preference.
• Craft social media copy that resonates with target audiences and reflects brand values.
• Lead the creation of compelling social media assets (visuals and/or videos) following guidelines and templates.
• Manage AXA XLs social media calendar and publish/schedule social media updates.
• Foster collaboration with cross-functional teams, including local marketing teams to ensure consistency.
• Drive the delivery of employee advocacy programs for various populations including management of advocacy sharing tools.
• Curate AXA XL and industry content for various employee advocacy programs.
• Develop and refine social media content for key senior stakeholders.
• Leverage existing tools to perform daily social media monitoring.
• Conduct in-depth analysis of content performance on an ongoing basis delivering social media reports and providing insight and strategic recommendations as a result. You will report to Communications Director, Europe.

Required Skills and Abilities:

• Proven experience as a social media manager, ready to step up into a more senior role.
• Excellent copywriting skills.
• Hands on experience in content management and overseeing multiple stakeholders.
• Ability to devise and deliver creative content (text, image, and video).
• Knowledge of online marketing channels.
• Excellent communication skills, demonstrable ability fostering effective cross-functional connections.
• Effective analytical acumen, strategic decision making and efficient project management BSc degree in Marketing or relevant field.

Desired Skills and Abilities:

• Second language skills.

Education

• UG:

  B.Sc in Chemistry

• PG:

  Any Postgraduate