Deputy Manager Marketing - University

7 - 10 years

0 - 2 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Deputy Manager Marketing for for our

Experience Required:

Job Summary:

The Deputy Manager – Marketing will support and execute all marketing, branding, and admission-focused initiatives for Rama University. The role involves driving student enrollments, promoting new courses, building institutional tie-ups, and managing on-ground and digital marketing activities.

Key Responsibilities:

  • Assist in developing and implementing marketing strategies to increase admissions.
  • Plan and execute promotional campaigns for existing and newly launched courses.
  • Lead student outreach programs, seminars, school/college connect activities, and education fairs.
  • Build and maintain tie-ups with schools, colleges, coaching centres, and other institutions.
  • Execute digital marketing activities for lead generation and brand visibility.
  • Manage social media content, online reputation, and coordinate with digital agencies.
  • Conduct market research, competitor analysis, and provide insights for course promotion.
  • Drive leads from various channels and ensure conversion through follow-ups with the admissions team.
  • Coordinate with academic departments for promotional inputs and event planning.
  • Track campaign performance, prepare reports, and ensure timely achievement of targets.
  • Support branding, advertising, and communication activities of the university.

Required Skills & Competencies:

  • Experience in education/university marketing and admissions promotion.
  • Strong communication, presentation, and networking skills.
  • Ability to build institutional relationships and tie-ups.
  • Knowledge of digital marketing, lead generation, and student outreach strategies.
  • Good analytical, planning, and reporting skills.
  • Ability to work in a target-driven environment.

Qualifications:

  • Bachelor’s/Master’s degree in Marketing, Business Administration, or related field.
  • 8–10 years of relevant experience in the education industry.

    What We Offer:

  • Competitive salary (best for the right candidate).
  • Opportunity to work with one of the leading healthcare groups in the region.

How to Apply:

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