Deputy General Manager Project Lead, Marketing Strategy (International Business)

As a Marketing Manager at our company, your role involves enhancing therapy marketing practices by closely collaborating with the assigned therapy area. You will ensure that all marketing activities are aligned with business objectives and therapy goals. Your responsibilities will include the following: - Extracting and analyzing actionable market, physician, and patient insights for strategic mapping. - Developing and maintaining attribute mapping to inform targeted marketing strategies and brand positioning. - Building robust marketing and brand plans with a competitive edge. - Strengthening the therapy portfolio and establishing optimal product mix rationale. - Driving tail-end brand optimization to maximize value across the portfolio. - Supporting strategic and operational decisions through comprehensive market research, data gathering, and trend analysis. - Conducting competitive market intelligence to anticipate competitor moves and shape proactive strategies. - Delivering flawless execution of marketing initiatives in line with defined KPIs. - Proactively raising green/red flags on performance deviations and recommending timely corrective actions. If you are passionate about marketing and thrive in a dynamic environment, we encourage you to apply for this position by sending your resume to deepa.gulabvani@cadilapharma.com.,