Data Visualisation and Analytics Specialist

3 - 8 years

12 - 17 Lacs

Posted:2 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Data Visualisation and Analytics Specialist Job Specification We re looking for a dynamic Data Visualisation Analytics Specialist to play a key role in transforming our performance reporting platform, Nutshell, into a robust business intelligence tool. You ll bridge the gap between raw data and impactful insights building compelling visual narratives, conducting in-depth performance analyses, and co-owning the analytical layer that powers strategic decisions across client campaigns. If youre equal parts builder and analyst comfortable in SQL and Looker, just as much as you are in Python or a pivot table we want to hear from you. Roles and responsibilities include: Data Visualisation BI Tooling (50%) Design, build and maintain dashboards in Looker (LookML) and other BI tools (e.g. Tableau, Power BI) Partner with performance teams to visualise complex marketing data across Google, Meta, DV360, and more Create scalable templates and modular dashboard components suited to different client tiers Translate business needs into intuitive visual interfaces that surface KPIs and insights Marketing Performance Analysis (30%) Analyze large-scale media and web performance datasets to uncover trends, anomalies, and opportunities Support internal and client stakeholders with ad-hoc exploratory insights and reports Perform funnel analyses, channel efficiency reviews, and data deep-dives to support strategic recommendations Help define and track mid-funnel engagement KPIs and metrics Data Architecture Collaboration (20%) Collaborate with data engineers to refine data models in BigQuery Work with raw and transformed data sources to ensure dashboard integrity and clarity Contribute to building reusable metric definitions and calculated fields Identify gaps in data collection and propose tracking enhancements Desired behaviours traits Complete ownership and being in control - what s happening, when, where and what the impact is. Curiosity - asking questions and finding opportunities, generating ideas and encouraging others to think differently. Great communication skills - engaging, articulate, passionate and tells a great story. Constantly talking up Brave Bison, our achievements and our people but always with integrity Influencing and changing perceptions of colleagues and clients. Sharing your knowledge about your expertise, as well as soaking up opportunities for you to learn new skills. Skills experience we re looking for: 3+ years working with marketing or performance data in a BI or analytics capacity Proficiency in SQL and experience with Looker (LookML development ideal) or other viz platforms (Metabase etc ) Strong experience with BigQuery or another cloud data warehouse Familiarity with Python or R for exploratory data analysis Strong understanding of digital media metrics (e.g. CTR, ROAS, CPA, CPV, engagement rate) Ability to translate data into actionable stories and stakeholder-friendly visuals Strong understanding analysing performance media data pulled from Google Ads, Google Analytics 4 (GA4), DV360, or paid social analytics Experience with Adverity, Segment, or similar data connectors Exposure to A/B testing frameworks and statistical analysis Understanding of data modeling best practices (e.g. dbt, Dataform)

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Engage Digital Partners

Advertising Services

London England

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