D2C Brand Manager

Company Description

Alpino Health Foods is on a mission to make India fall in love with peanuts. We turn peanuts into healthy foods that are good for your health and high in protein. Our aim is to provide products that you will love while contributing positively to your well-being.

Role Description

This is a full-time on-site role for a D2C Brand Manager based in Surat. The D2C Brand Manager will be responsible for overseeing the development and execution of direct-to-consumer brand strategies, managing marketing campaigns, monitoring market trends, and working closely with cross-functional teams. The role also involves analyzing consumer behavior, optimizing digital marketing efforts, and maintaining brand consistency across all channels.

Qualifications

• Experience in Digital Marketing, Social Media Marketing, and Email Marketing
• Skills in Market Research, Consumer Insights, and Data Analysis
• Proficiency in Brand Management, Product Positioning, and Campaign Planning
• Strong Communication and Interpersonal Skills
• Ability to work collaboratively in a team environment
• Understanding of e-commerce platforms and D2C (Direct-to-Consumer) strategies
• Bachelor’s degree in Marketing, Business Administration, or a related field
• Previous experience in the FMCG sector is a plus