Creative Head

The role requires you to lead the creative development for various projects by blending design, copywriting, art direction, and digital technology to deliver engaging content. You will collaborate closely with the marketing team and other departments to shape marketing plans, analyze performance, and identify growth opportunities. Your responsibility includes translating business goals into internal marketing campaigns that resonate with different teams and units. It is essential to stay updated on Indian market trends, consumer behavior, cultural nuances, and regional preferences to create impactful campaigns. Initiative and ownership are key, especially during critical project stages, where you should be willing to be hands-on in the creative process. Additionally, defining and maintaining the company's social media tone of voice while developing daily content in alignment with strategic plans is crucial. As a leader, you will manage a diverse team comprising designers, copywriters, social media specialists, photographers/videographers, and project managers. Your role involves allocating resources, prioritizing workloads across projects, and ensuring timely and high-quality execution. Facilitating brainstorming sessions to encourage innovative thinking within budget and strategic constraints is part of your responsibilities. You will review and approve final visual and written content, ensuring it aligns with marketing objectives and simplifies complex concepts for diverse audiences. Presenting final concepts to stakeholders and obtaining necessary approvals are also key aspects of the role. The ideal candidate should have at least 5 years of experience in creative roles, with a minimum of 3 years in a leadership position in an agency or corporate setting. A proven track record of conceptualizing and delivering end-to-end marketing and advertising campaigns within deadlines and budgets is required. The ability to remain resilient under pressure, coupled with a collaborative and problem-solving mindset, is essential. Proficiency in developing content for various platforms such as digital, social media, paid ads, mobile, and print, along with strong conceptual thinking and a successful creative portfolio, are necessary. Demonstrated leadership skills to inspire and lead a diverse creative team, strategic thinking, a strong creative vision, and a focus on achieving business results are also vital. In return, you can expect a fast-paced environment that offers ample learning opportunities, a rewarding work culture, competitive compensation, and dynamic leadership. Skills required for this role include digital technology, branding, social media management, marketing strategy, project management, creative development, design, content creation, art direction, team leadership, creative design, social media, and copywriting.,