Creative Copy Writer and Content Strategist

2 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Pre-requisites

  • 2+ years of experience
  • Prior experience in Advertising and Branding Agency, Social Media Copy Writing
  • Immediate Joinee preferred


Role Overview:

Creative Copywriter & Campaign Strategist


Copywriting & Content Creation

  • Develop engaging, innovative, and brand-aligned copy for social media posts, ads, websites, emailers, brochures, and campaigns.
  • Create strong brand stories, taglines, and campaign narratives that build emotional connection.
  • Adapt tone of voice to suit different platforms and audiences.


Campaign Strategy & Execution

  • Conceptualize 360° marketing campaigns for product launches, brand building, and lead generation.
  • Work closely with design, media, and account teams to translate ideas into impactful campaigns.
  • Stay updated with trends in social, digital, and advertising to infuse fresh ideas.
  • Map out campaign timelines, communication touchpoints, and content buckets.


Branding & Positioning

  • Build and maintain brand voice consistency across all touchpoints.
  • Collaborate on brand guidelines, messaging frameworks, and creative identities.
  • Ensure brand recall through innovative storytelling.

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