Pre-requisites 2+ years of experience Prior experience in Advertising and Branding Agency, Social Media Copy Writing Immediate Joinee preferred Role Overview: We are seeking a dynamic Creative Copywriter & Campaign Strategist who can craft compelling narratives, conceptualize campaigns, and drive brand storytelling across social media, digital, and traditional advertising platforms. The ideal candidate blends creativity with strategy—someone who can write copy that resonates and design campaign ideas that deliver measurable impact. Copywriting & Content Creation Develop engaging, innovative, and brand-aligned copy for social media posts, ads, websites, emailers, brochures, and campaigns. Create strong brand stories, taglines, and campaign narratives that build emotional connection. Adapt tone of voice to suit different platforms and audiences. Campaign Strategy & Execution Conceptualize 360° marketing campaigns for product launches, brand building, and lead generation. Work closely with design, media, and account teams to translate ideas into impactful campaigns. Stay updated with trends in social, digital, and advertising to infuse fresh ideas. Map out campaign timelines, communication touchpoints, and content buckets. Branding & Positioning Build and maintain brand voice consistency across all touchpoints. Collaborate on brand guidelines, messaging frameworks, and creative identities. Ensure brand recall through innovative storytelling.