Copywriter

About the Company

Sush Essentials Pvt. Ltd. (SEREKO) is incorporated start-up company from Noida, seeking to get into the Holistic Wellness space. The Company's purpose is to build a complete wellness portfolio eventually.

SEREKO is India’s 1st Psychodermatology brand that with its unique bend that aims to reverse the effects of Mental stress on the Skin. The company intends to market and sell its D2C brand portfolio, spanning Topical Skincare products with complementing Nutraceuticals (supplements) to treat the skincare concerns in stream along with providing surface solutions.

The candidate should be creatively inclined with the ability to craft wonders with words. One should be able to write engaging jaw-dropping copies that attract immediate attention. Candidates having good semi-technical copy writer/SEO skills with good command of English grammar and proven work experience will have added advantages.

Responsibilities:

·      Edit and proof work to ensure high editorial standards are met across all content outputs

·      Collaborate with creative, product, marketing, and legal to assess project needs and help with messaging

·      Drive brand consistency across all company communications

·      Develop and implement brand guidelines

·      Stay current on trends and competitors within the editorial sphere

Conduct keyword research to optimize existing content and uncover new opportunities

·      Write and edit SEO-friendly content for website pages, blog posts, social media, and other digital platforms

·      Collaborate with the marketing team to develop content strategies that drive organic traffic and engagement

·      Stay up-to-date with industry trends and best practices in SEO and content marketing

·      Monitor and analyze the performance of content using SEO tools like Google Analytics

·      Ensure all content is accurate, relevant, and aligned with brand guidelines

·      See projects through the whole creative lifestyle, from inception to deployment

Requirements

·      Bachelor s degree in English, Journalism, Marketing, or Communications

·      1-3 years’ experience in content marketing or copywriting.

·      Knowledge of Microsoft Office Applications

·      Strong creative thinking skills and ability to think conceptually

·      Comfortable working independently with a little direction under tight deadlines

·      Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar

·      Familiarity with keyword research tools and SEO analytics

·      up to date in Beauty industry