Copywriter

We are looking for a talented and versatile Copywriter (B2B) to join our creative team. In this role, you will have the opportunity to craft compelling copy across various platforms, including websites, social media, email campaigns, and marketing materials. As a key member of our team, you will play a pivotal role in shaping our brand voice and engaging our audience through captivating content. We are seeking a candidate who is creative, innovative, and able to adapt easily to rapid changes. The ideal candidate should have a proven track record of producing copy for B2B sectors. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The ideal candidate will be comfortable working in a collaborative environment and using data to make marketing decisions. We are dedicated to providing a best-in-class customer experience, and you will have a significant role in helping us achieve that goal. Preference will be given to those with a strong writing portfolio, bachelor's degree, and relevant work experience. Ad agency experience would be a plus. Your responsibilities will include developing compelling copy for digital marketing campaigns, videos, social media posts, collaterals, and internal communications. You will ensure that the content aligns with the brand voice and effectively communicates the desired message. Additionally, you will be responsible for copy editing and proofreading to maintain accuracy, clarity, and adherence to brand guidelines. Collaboration with the marketing team on campaign development and providing input on messaging and positioning will be key aspects of your role. You will be expected to ideate and combine different ideas and concepts to create unique and innovative approaches. Understanding the brand's overall strategy, market research, effective communication, collaboration with team members, and audience understanding are crucial aspects of this role. Keeping up to date with digital marketing trends and ensuring compliance with legal and ethical guidelines will also be part of your responsibilities. You should possess exceptional writing skills, creativity, strategic thinking, research skills, adaptability, attention to detail, collaboration, knowledge of digital marketing and advertising, continuous learning mentality, and a good command of English. The requirements for this position include 4-5 years of experience in copywriting, Bachelor's degree in English, Journalism, Marketing, or Communications, and a demonstrated portfolio. Centena Group is an international conglomerate based in Dubai, committed to the growth and development of its employees. We offer various learning and development programs, including training, workshops, mentorship, and career advancement opportunities. Employee engagement programs are also in place to encourage skill expansion and knowledge enhancement towards achieving full potential.,