Job
Description
Manage our engaging blog, its editorial calendar, and network of bloggers and columnists. This includes the gathering, processing, creation, and updating of content, and the day-to-day management of our websites content. Develop and maintain an in-depth knowledge of the social networking, online dating, matchmaking, and wedding planning landscapes, identify trends, and report on opportunities and competitive threats Conduct research, identify customers needs, recommend new topics, and create interesting, enriching content on topics such as lifestyle, relationships, societal trends, cultural traditions, wedding customs, health and wellness, and travel Prepare well-structured drafts using digital publishing platforms Coordinate with marketing and design teams to illustrate articles and produce short-form videos Proof-read and edit written pieces before publication Promote content on social networks and monitor engagement (e.g., likes, comments, and shares) Review all of our sites content occasionally to ensure a consistent tone, style, and approach, and work with the web design and development team to update the content in appropriate formats Work with the marketing manager and user interaction designer to define and implement communication strategies (email, mobile, and print), covering both registration and retention Assist management team in ensuring efficient progress of workflow and transforming business visions into reality QUALIFICATIONS: REQUIREMENTS: Proficiency in writing and editing in English, especially for the web and social media, with a ready-to-share portfolio of published pieces Excellent computer skills (Microsoft Office, Google Drive) and hands-on experience with content management systems (e.g., WordPress, Blogger, Medium, Tumblr) Possess a balance of disciplined strategic thinking, creative passion, and a willingness to be hands-on PREFERENCES: Demonstrated interest in writing/editing and social media marketing, with prior experience at an online business or media company being a bonus Strong understanding of social psychology and consumer behavior Savvy in the use of social media to engage an audience and build a community Bachelors or higher degree in liberal arts DESIRED SOFT SKILLS: Team player with strong analytical and project management skills Organized and detail-oriented individual who works well with deadlines Willingness to learn, switch roles as necessary, and to roll up ones sleeves to get a job done Self-starter with the ability to work independently in a fast-changing environment Energized by the opportunities and challenges of working at a small and growing company
