Content Manager

3 - 7 years

0 Lacs

Posted:14 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: You will be responsible for managing content creation and writing for print and digital marketing materials, websites, brochures, and social media platforms. Your role will involve developing and implementing a comprehensive content strategy aligned with marketing goals and brand identity. Additionally, you will oversee editing and proofreading to ensure content consistency, quality, and adherence to brand guidelines. You will also plan and execute integrated marketing campaigns promoting products, services, and initiatives. Collaboration with cross-functional teams, including design, product, and sales, to align content with marketing objectives will be a key aspect of your role. Key Responsibilities: - Manage content creation and writing for print and digital marketing materials, websites, brochures, and social media platforms. - Develop and implement a comprehensive content strategy aligned with marketing goals and brand identity. - Create and maintain a content calendar to ensure timely delivery of content across all channels. - Oversee editing and proofreading to ensure content consistency, quality, and adherence to brand guidelines. - Plan and execute integrated marketing campaigns promoting products, services, and initiatives. - Organize business promotion events and virtual exhibitions to engage customers and prospects. - Collaborate with cross-functional teams, including design, product, and sales, to align content with marketing objectives. - Coordinate with internal departments to produce high-quality marketing materials. - Stay updated with the latest industry trends and incorporate best practices into content strategy. - Write persuasive, clear, and engaging marketing copy for product descriptions, email campaigns, and other promotional materials. Qualifications & Skills: - Bachelors degree in Marketing, Communications, or related field. - Minimum 3 years of experience in content marketing, digital marketing, or copywriting roles. - Proven success in developing and executing content marketing strategies. - Exceptional writing, editing, and proofreading skills. - Proficient with content management systems (CMS) and digital marketing tools. - Strong understanding of digital marketing channels, SEO, and marketing automation platforms. - Ability to manage multiple projects simultaneously and work collaboratively in a team. - Familiarity with graphic design tools like Adobe Creative Suite is a plus. - Relevant certifications in content marketing, SEO, or digital marketing are preferred.,

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