Content Manager – Social Media

Job Location - Ludhiana -Onsite Job

Key Responsibilities:

• Develop and execute the

  social media content strategy

  in line with brand objectives.
• Plan, create, and schedule

  engaging content

  (posts, reels, stories, videos, infographics, blogs, etc.) across platforms such as Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and Pinterest.
• Collaborate with designers, videographers, and copywriters to deliver high-quality, on-brand content.
• Monitor social media trends, competitor activities, and platform updates to optimize content performance.
• Track key metrics (engagement rate, reach, followers, conversions).
• Manage the social media calendar to ensure consistent and timely posting.
• Engage with followers through comments, DMs, and interactive content to build brand loyalty.
• Run A/B tests on content formats and captions to improve engagement.
• Coordinate with marketing and sales teams for campaign alignment.
• Ensure all content aligns with the brand’s

  tone, style, and guidelines

  .

Requirements:

• Bachelor’s degree in Marketing, Communications, Media, or related field.

• 2+ years of experience

  in content management and social media marketing.
• Proven track record of growing engagement and followers organically.
• Strong understanding of

  social media algorithms and analytics tools

  (Meta Insights, LinkedIn Analytics, etc.).
• Excellent written and verbal communication skills.
• Creative thinker with a good eye for design and storytelling.
• Proficiency in content creation tools like Canva, Adobe Suite, or similar.
• Ability to multitask, work under deadlines, and adapt to fast-changing trends.

Preferred Skills:

• Experience with paid advertising on social media (Facebook Ads, LinkedIn Ads, Meta Ads etc.).
• Knowledge of SEO for social media content.
• Video editing skills for short-form and long-form content.

Interested candidates can share their resume at 8283820604.