Content Creator – Automotive (Cars, Bikes & Lifestyle)

MotorInc helps people buy vehicles with confidence. MotorInc is where India’s auto lovers come to discover, discuss, and decide. With a powerful YouTube presence, a passionate community, compelling content, and a growing app ecosystem, we’re redefining how Indians buy and enjoy their vehicles.

We’re looking for a passionate automotive content creator who lives and breathes cars and bikes. You’ll be responsible for building MotorInc’s presence on social media with a focus on Instagram and Facebook, by producing engaging, entertaining, and informative content. This is a creator role in every sense – not only will you script, shoot, and publish content, but you’ll also be the face of the brand in Reels, videos, and stories, connecting directly with the community.

• Conceptualize and create high-impact content for Instagram and Facebook (Reels, posts, stories, carousels, short videos).
  

• Be comfortable appearing on-camera as the presenter/host for content related to cars, bikes, events, launches, and reviews.
  

• Build a strong, relatable creator persona for MotorInc in the automotive community.
  

• Stay on top of trends in automotive and social media, and translate them into content opportunities.
  

• Grow MotorInc’s social presence organically and meaningfully across Instagram and Facebook. Contribute to other relevant platforms like YouTube, Twitter, LinkedIn etc.
  

• Collaborate with in-house teams for content planning, shoots, and campaigns
  

• Collaborate with the larger marketing team to align content with growth and brand objectives.
  

• Track performance (reach, engagement, shares, follower growth) and continuously optimize content output.