Consumer & Market Insights Manager

Consumer & Market Insights Manager

Location: Mumbai

Type: Full-time

About MetaGo Health:

MetaGo Health is pioneering Indias next-generation medical weight management program. We combine GLP-1–based therapies, doctor-led care, and personalized health coaching to help individuals achieve sustainable weight loss and improved metabolic health—all delivered virtually.

Our integrated program includes:

• GLP-1 medication delivered to users’ homes
• Monthly doctor consultations
• Weekly health coaching sessions
• Quarterly diagnostic reviews

Role Overview:

why

Key Responsibilities:

• Own and lead all consumer insight studies within the organisation – from design to delivery
• Solely lead and manage all projects - including the study architecture & methodology, discussion guide and questionnaire design, analysis frameworks, and report development
• Conduct and moderate IDI’s, dyads, triads, mini focus groups, and focus groups with users, as well as individual interviews with healthcare professionals (HCP)
• Review data, modulate pre-read, present findings and recommendations to create clear & meaningful study reports with conclusions – for actionables that influence GTM strategy, brand positioning, messaging, communication tonality, persona identification, brand development and HCP engagement
• Identify touchpoints, motivations, barriers, behaviours, and key influence moments across their transformation journey
• Set up consumer panels and communities for continuous research activities
• Conduct deep competition mapping on an ongoing basis, to evaluate competitor offerings, positioning, pricing, product experience and user perceptions
• Track emerging global trends, category shifts, and competitive activities relevant to GLP-1 brands and weight-loss programs
• Lead & manage quarterly brand health studies with partner market research agencies
• Ensure all research processes, quality checks, and timelines are adhered to for every project

Who you are:

• Self-starter and a brilliant storyteller
• Strong communication and stakeholder management skills to ensure easy cross-functional collaboration
• 3-5 years of experience in Market Research agencies
• Worked on Healthcare, pharma, fitness, wellness brands in the past would be preferable
• Strong project management skills, with the ability to lead end-to end projects
• Proven capability in conducting & managing end-to-end Qualitative research projects
• Ability to translate complex research findings into actionable insights for internal stakeholders and provide strategic narratives for senior leadership