Concept Designer

Role Overview: You will be a Conceptualiser in the Brand & Events / Marketing department, reporting to the Event Lead. Your main responsibility will be to bring fresh, strategic ideas to life by translating brand objectives into memorable on-ground experiences. Working closely with design, production, and client/brand teams, you will conceptualize event themes, visual identities, audience journeys, and engagement ideas that make an impact. Key Responsibilities: - Ideate and develop event concepts aligned with brand goals, audience insights, and campaign objectives. - Create detailed concept notes, event narratives, and experience flow documents. - Work with the creative and design teams to bring concepts to life visually and experientially. - Collaborate on mood boards, storyboards, and presentation decks for pitches and internal approvals. - Conceptualize audience journeys, engagement touchpoints, stage setups, and interactive zones. - Ensure consistency in theme, tone, and storytelling across all event elements. - Stay updated on cultural, design, and experiential trends to inspire innovative event ideas. - Research global best practices in brand experiences and adapt them to local contexts. Qualification Required: - 3-6 years of experience in event conceptualization, brand activations, or experiential marketing (agency or brand side). - Strong storytelling and visualization skills to translate abstract ideas into tangible experiences. - Proficiency in creating presentation decks (Keynote / PowerPoint / Canva) and collaborating with design teams. - Excellent communication and presentation skills. - Passion for live experiences, pop culture, music, and design is a plus. Additional Details: The company offers a dynamic, creative environment with the freedom to experiment and build bold ideas. You will have opportunities to work on high-visibility brand experiences and cultural properties with a collaborative, inclusive team that values creativity and innovation.,