Chief Marketing Officer

Public Sector Undertakings (PSUs), Government Departments

• Develop and execute marketing & business development strategies aligned with company goals.
• Drive brand positioning and differentiation to establish and enhance brand equity within the electrical industry.
• Build, nurture, and manage relationships with PSUs, and government agencies.
• Build, develop, and mentor a high-performing marketing team, fostering a culture of creativity, innovation, and data-driven decision-making.
• Foster cross-functional collaboration with sales, engineering, and product development teams to ensure a unified customer experience.
• Manage the annual marketing budget, allocating resources efficiently across initiatives.
• Identify and track upcoming tenders, projects, and market opportunities in relevant sectors.
• Lead the complete tendering & bidding process, including pre qualification, techno-commercial proposals, and contract negotiations.
• Drive key account management to ensure repeat business and long-term client partnerships.
• Collaborate with production, design, and project teams to ensure client-focused solutions.
• Represent the company at industry forums, exhibitions, and government interactions.
• Monitor industry trends, competitor strategies, and policy developments in the steel & engineering sector.
• Mentor and develop a strong marketing & sales team.
• Achieve annual revenue, profitability, and market share growth targets.

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• Extensive experience within the electrical, manufacturing, or a related industrial sector.
• Demonstrated track record of developing and executing successful marketing strategies that drove business growth and increased market share.
• Deep understanding of the electrical industry's market dynamics, customer segments, and buying cycles.
• Proficiency in modern marketing technologies (MarTech), including marketing automation, CRM, and web analytics tools.
• Strong analytical, problem-solving, and decision-making skills.
• Exceptional leadership, communication, and interpersonal skills with the ability to inspire and influence stakeholders.