Channel Sales Executive

Job Title : Executive / Sr. Executive

Department : MI Sales

Location : Kolkata & Guwahati

Job Summary:

We are seeking a motivated and result-driven Executive / Sr. Executive in MI Sales department. The role focuses on driving channel sales, partner development, market expansion, and sales enablement in the assigned territory (Kolkata and Guwahati). The candidate will play a key role in achieving sales targets, building long-term channel relationships, and improving overall market presence.

Key Responsibilities:

1. Sales Enablement

• Prepare accurate sales forecasts and track actual performance.
• Analyse target vs. achievement channel-wise and product category-wise for the assigned

zone.

• Collaborate with Marketing and Product teams to provide feedback on sales tools, product

positioning, and promotional materials.

• Monitor partner performance and provide constructive feedback for improvement.

2. Channel Development

• Identify, onboard, and nurture new channel partners.
• Develop and execute channel sales strategies to achieve business targets.
• Maintain regular communication with dealers and business partners.
• Ensure long-term relationship building and business growth.

3. Relationship Management

• Maintain strong and trust-based relationships with existing channel partners.
• Provide training, support, and resources to empower partners for business success.
• Ensure high accessibility and frequent on-ground visits to dealers and partners.

4. Market Monitoring

• Explore new market opportunities through the channel network.
• Analyze market trends, competitor activities, and industry dynamics.
• Ensure channel discipline and compliance.
• Prepare competition reports with actionable insights.

5. Collections & Credit Control

• Ensure advance payments and other dues are collected from dealers as per the agreed

terms.

6. Reporting & Analysis

• Track key sales metrics and prepare regular performance reports.
• Provide actionable sales forecasts and set performance goals for channel partners.

Required Skills & Qualifications:

• Bachelors Degree (MBA preferred).
• Minimum 5 years of experience in channel sales or business development.
• Strong communication and negotiation skills.
• Proven ability to build and maintain strong business relationships.
• Proficient in Excel, PowerPoint, and CRM software.

Preferred Attributes:

• Hands-on experience in channel sales management.
• Strategic thinking with excellent problem-solving ability.
• Self-motivated, target-oriented, and result-driven.