Campaign Analyst

• marketing automation tools




• multi channel campaign management




• problem-solving skills




• Microsoft Excel & PowerPoint




• campaign and marketing automation strategies

Campaign Management

• email campaigns




• digital marketing formats




• HTML for campaign execution




• campaign metrics

Entry-Level Campaign Management / Analyst

• campaign planning and execution



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  Analyze campaigns (segmentation, targeting), maintain data integrity, collaborate with CRM/Demand Generation teams.



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  Generate reports in Pardot/Salesforce; support database cleanup and enrichment.




• marketing automation methodologies

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  Manage execution of multi channel campaigns using marketing automation platforms.



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  Oversee campaign set up, CRM workflows, email/social deployments.



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  Perform ongoing performance tracking, reporting, and optimization.



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  Coordinate internally across marketing, sales, CRM operations.



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  Certification in tools like Marketo, Pardot, HubSpot, or Eloqua preferred.