Business Head - Vasudha Foods

Job Description – Business Head (Vasudha Foods) About Vasudha Foods

About Vasudha Foods

Vasudha Foods is an FMCG brand bringing wholesome, ready-to-eat recipes to modern consumers. Rooted in quality, authenticity, and nourishment, we combine traditional wisdom with contemporary convenience. As an independent entity, Vasudha Foods is built to grow sustainably while also supporting charitable initiatives.

Role: Business Head – Vasudha Foods

Location: Hyderabad Reporting To: Founder & CEO

The Business Head will lead Vasudha Foods’ journey of becoming a respected FMCG brand in India. This role calls for a seasoned leader who can define the go-to-market strategy, drive sales growth, and build a strong brand presence across offline and online channels.

Key Responsibilities

1. Business Strategy & P&L

• Define and own the business roadmap, sales targets, and profitability metrics.
• Balance short-term revenue with long-term brand equity.

2. Go-to-Market Leadership

• Develop and execute GTM strategy across digital platforms (D2C website, Amazon, Flipkart, quick-commerce, etc.) and offline distribution (institutional sales, modern trade, HoReCa).
• Establish channel partnerships and alliances to scale distribution footprint.

3. Sales & Market Development

• Build and manage sales channels to maximize market penetration.
• Identify new markets, categories, and expansion opportunities.
• Track competitor activity and consumer trends to refine strategy.

4. Brand & Marketing

• Build Vasudha as a values-driven, high-trust FMCG brand.
• Lead campaigns across online/offline, including influencer partnerships and experiential activations.
• Ensure brand storytelling resonates with consumers and aligns with the mission.

5. Leadership & Stakeholder Management

• Hire, mentor, and manage sales and marketing teams.
• Collaborate with trustees and external stakeholders to align business with broader mission.

Ideal Candidate Profile

• 12–18 years’ experience in FMCG / Foods & Beverages / Consumer Packaged Goods.
• Strong exposure to GTM strategy, distribution expansion, and brand building.
• Proven track record of driving sales growth and market penetration.
• Demonstrated P&L ownership and commercial acumen.
• Entrepreneurial outlook—comfortable with scaling from the ground up.
• Balanced mindset: commercially aggressive yet values-driven.

Why Join Us

• Opportunity to build and lead an FMCG brand from the early stages.
• Blend of business growth + social impact.
• Independence to design and execute strategies with Board support.

Job Types: Full-time, Permanent

Pay: ₹50,000.00 - ₹100,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance
• Leave encashment
• Life insurance
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person