Business Development Executive

Business Development Executive

Roles and Responsibilities

• Lead to Deal and Deal Nurturing:

• Generate and qualify leads through cold calling, LinkedIn, and email outreach.
• Gather requirements from potential clients and navigate opportunities from initial lead to closed deal.
• Collaborate closely with the Business Development Lead to ensure seamless lead handoff and alignment with overall sales objectives.

• Demand + Lead Generation:

• Drive the generation of high-quality leads.
• Identify and research potential leads using various channels, including LinkedIn, web search engines, industry and academic publications, and relevant events.
• Source new sales opportunities through inbound lead follow-up and proactive outbound cold calls and emails.

• Campaign Management:

• Plan, execute, and optimize multi-channel demand generation campaigns across digital, social, email, events, and other relevant channels.
• Create compelling messaging and content that resonates with target audiences to maximize engagement and conversion.

Skills

• Proven experience in

  B2B demand/lead generation

  or related roles for an IT Services company.
• Demonstrated experience in

  IT services lead generation

  .
• Willingness and capability to perform

  cold calls

  .
• Good track record of meeting MQL (Marketing Qualified Lead) / SQL (Sales Qualified Lead) targets, particularly from US/Europe geographies.
• Sound understanding of digital technologies such as

  IoT, AI/ML, Cloud, and Digital Twin

  , and their practical applications.
• Exceptional

  communication and writing skills

  .
• Results-driven mindset with a proven track record of exceeding targets.

Qualifications

• B.Tech/B.E. in Any Specialization

  (preferably in IT, Computer Science, or a related field).