Brand Strategist

About Neelmay Group

Neelmay is a house of brands with businesses spanning marketing solutions, marketplaces, affiliate platforms, creative campaigns, and sports leagues. Our brands include Markethink, Buildshala, Phixtor, Pixel & Quills, and Foosball Corporate League (FCL). We believe in building ideas, innovation, and legacies.

Role Overview

We're looking for a sharp, creative, and versatile Brand Strategist who loves to think big, communicate effectively, and bring brands alive through storytelling, design thinking, and digital-first content.

This role is perfect for someone who can:

• Think like a strategist.
• Communicate like a content creator.
• Present like a showrunner.
• And be theface of Foosball League and other Neelmay brand stories.

Key Responsibilities

• Assist in developing brand strategies for Neelmay and its sub-brands.
• Create content, UGC ideas, and brand campaigns for digital and offline platforms.
• Support and present in pitches, brand presentations, and client meetings.
• Be a visible face for Foosball Corporate League (FCL) content reels, shorts, interviews, or quirky promo clips.
• Collaborate with design, sales, and strategy teams to deliver campaigns.
• Work on internal branding for Neelmay Group (office branding, events, culture stories).
• Research trends, competitors, and culture shifts to fuel fresh campaign thinking.
• Manage social handles with quirky, sharp content (LinkedIn, Instagram, etc.).

Skills & Qualifications

• Graduate/Postgraduate in Marketing, Communications, Media, or related fields.
• Strong communication and presentation skills (must be comfortable facing the camera).
• Creative thinker with storytelling ability.
• Hands-on with social media content (Instagram Reels, LinkedIn posts, UGC formats).
• Ability to write sharp copies, campaign lines, and presentation scripts.
• Team player, with energy to work across strategy + creative + events.
• Bonus: Exposure to Canva/Photoshop/Premiere Pro or similar tools.

What We Offer

• Work across 5 unique brands under Neelmay, giving exposure to multiple industries.
• Opportunity to become a face of campaigns (especially FCL).
• A chance to create content that travels (UGC, reels, campaign ideas).
• Fast-paced, creative work environment with lots of learning.
• Platform to sharpen strategy and branding skills under senior mentors.

Job Description Brand Strategist (Neelmay Group)

Location: Gurgaon

Experience: 2-4 years

Department: Marketing