Brand Specialist

TERAVARNA

Key Responsibilities:

• Define, document, and maintain the distinct brand identity, voice, visual guidelines, and aesthetic standards.
• Plan, implement, and manage comprehensive brand strategies to achieve growth.
• Produce high-quality, articulate, and engaging written content for marketing materials, website, social media, press releases, and internal communications.
• Perform continuous market analysis, competitor benchmarking, and audience research.
• Strong communication & coordination
• Manage communications and collaborations with clients, partners, and media.
• Prepare and submit accurate and timely drafts.
• Accurately complete and manage necessary forms, applications, and documents required for brand partnerships, submissions, or administrative processes.

Requirements:

• Proven experience in a brand management, communications, or content strategy role (preferably within the arts, media, or a fast-paced creative organization).
• Exceptional ability in content writing and storytelling.
• A strong sense of aesthetics and visuals with the ability to either design or effectively direct visual content.
• Excellent strong communication skills, both written and verbal.
• Ability to conduct market research and translate insights into actionable brand strategies.
• Proactive, creative, and strategic mindset.
• Highly organized, detail-oriented, and proficient in managing multiple projects.
• A strong understanding of modern branding principles.