Brand Solutions

Client: Digital Media Platform

Job Responsibilities:

1. Build brand campaigns: Conceptualizing and ideation of campaigns basis client brief, build creative strategy (video + amplification plans). Make campaign and content strategy decks.

2. Execution of campaigns: Managing branded campaigns across formats on web, app & social media based on client briefs

ensuring high repeat rate

3. Client POC: Client facing role which includes end-to-end coordination with clients and/or agency

4. Writing: Concept writing for video and social media

5. Cross Team Alignment: Work closely with the sales team for briefs & decks, video team for video execution, SM team for posts,

graphics team for designs, finance team for PnL and vendor payments

6. Budgeting: Manage PnL per campaign

7. Performance Ads: Should have basic performance marketing knowledge to be able to work with the tech team to boost content for

reach and engagement

8. Reporting: Submit digital reports to close campaigns

Requirements:

1. Should have worked on branded content / content marketing for a minimum of 5 years

2. Platform understanding

3. Proficiency in English

4. Digital trends awareness

5. Agency or digital channel background preferred + event/workshop conceptualization & experience added benefit