Brand Solutions

As a professional working with a Digital Media Platform client, you will be responsible for various key tasks. Your role will involve building brand campaigns by conceptualizing and ideating campaigns based on client briefs, developing creative strategies including video content and amplification plans, and creating campaign and content strategy decks. You will also oversee the execution of campaigns by managing branded campaigns across different formats on web, app, and social media platforms, ensuring a high repeat rate. In addition to managing campaigns, you will serve as the main Client Point of Contact (POC), engaging in end-to-end coordination with clients and/or agencies. Your role will also involve concept writing for videos and social media content, ensuring a consistent brand voice and message. Collaboration is a key aspect of this role, and you will work closely with various teams within the organization. This includes aligning with the sales team for briefs and decks, coordinating with the video team for video execution, and collaborating with the social media team for posts. Furthermore, you will be responsible for budgeting and managing the Profit and Loss (PnL) per campaign, ensuring financial efficiency and success. Having a basic understanding of performance marketing will be advantageous, as you will need to work with the tech team to boost content for improved reach and engagement. Additionally, you will be required to submit digital reports to close campaigns, providing valuable insights and analysis to clients. To excel in this role, you should have a minimum of 5 years of experience in branded content or content marketing. Proficiency in English, a strong understanding of digital platforms, awareness of digital trends, and a background in agencies or digital channels are preferred. Experience in event/workshop conceptualization will be an added benefit, allowing you to contribute effectively to the organization's overall success.,