Brand Marketing Coordinator

Company Description

Oxygen, one of South India's most reputed retail chains for digital products, has established strong partnerships with leading global digital brands. Originating in the late 1990s in Kerala, Oxygen Digital Shop has expanded to over 30 branches, offering the latest technology products and unparalleled customer service. With a loyal customer base of over 2,000,000 and a team of over 500 employees, Oxygen continues to grow and innovate in the digital retail market. The company provides both direct and indirect employment to thousands of individuals through its extensive network.

Role Description

This full-time Brand Marketing Coordinator role is an on-site position based in Kottayam. The Brand Marketing Coordinator will be responsible for planning and executing marketing campaigns, analyzing market trends, coordinating with internal teams to ensure brand consistency, and handling both digital and traditional marketing channels. Daily tasks include content creation, monitoring social media, organizing promotional events, and supporting the development of marketing materials. The role requires effective communication with stakeholders and continuous evaluation of campaign performance to optimize marketing strategies.

Qualifications

• Experience in Marketing, Brand Management, and Content Creation
• Strong skills in Digital Marketing, Social Media Management, and Campaign Execution
• Knowledge of Market Research, Trend Analysis, and Marketing Metrics
• Excellent Communication and Team Coordination abilities
• Proficiency in Marketing Software and Analytical Tools
• Strong organizational skills and attention to detail
• Bachelor's degree in Marketing, Business Administration, or related field
• Experience in retail or digital product industry is an advantage