Brand Marketing Coordinator

You will be joining Oxygen, a highly esteemed retail chain specializing in digital products, with a rich history and a strong presence in South India. Established in the late 1990s in Kerala, Oxygen Digital Shop has grown to encompass over 30 branches, delivering cutting-edge technology products alongside exceptional customer service. Boasting a loyal customer base exceeding 2,000,000 and supported by a dedicated workforce of more than 500 employees, Oxygen is committed to continuous growth and innovation in the digital retail sector. The company plays a pivotal role in providing direct and indirect employment opportunities to numerous individuals through its expansive network. As a full-time Brand Marketing Coordinator stationed in Kottayam, you will spearhead the planning and implementation of marketing campaigns, meticulously analyze market trends, ensure brand uniformity by collaborating with internal teams, and manage both digital and traditional marketing avenues. Your daily responsibilities will encompass content generation, social media oversight, event coordination, and aiding in the production of marketing materials. This role necessitates proficient stakeholder communication, alongside the ongoing assessment of campaign efficacy to fine-tune marketing approaches. To excel in this role, you should bring to the table a background in Marketing, Brand Management, and Content Creation, coupled with a robust skill set encompassing Digital Marketing, Social Media Management, and Campaign Execution. Your familiarity with Market Research, Trend Analysis, and Marketing Metrics will be pivotal, alongside your ability to communicate effectively and coordinate seamlessly with teams. Proficiency in Marketing Software and Analytical Tools, strong organizational capabilities, and keen attention to detail are essential traits. A Bachelor's degree in Marketing, Business Administration, or a related field is a prerequisite, with prior experience in the retail or digital product industry deemed advantageous.,