Brand Communications Lead (Visual Design)

Tilfi is a design and craft-led luxury brand that produces handcrafted textiles, apparel and art of exceptional quality and craftsmanship.

Brand Communications Lead (Visual Design)

Key Responsibilities

• Lead a team of in-house specialists (graphic design, copywriting and image/video production) as well as external creatives to create quality, clutter-breaking content for the brand
• Develop and implement effective communication strategies that align with the brand’s goals and objectives
• Manage content creation and delivery for the organisation’s website, email communication, social media platforms, and other brand touch points
• Manage creation of on-brand marketing and brand identity materials including lookbooks, packaging designs, ad-creatives, and other promotional material
• Build and deliver communication strategies for customer engagement and experience (both online and offline)
• Develop and coordinate budgets for communication campaigns and events
• Conceptualize and execute artistic/creative external collaborations for the brand

Additional Responsibilities (Good to have)

• Coordinate with the PR agencies to build and maintain relationships with media outlets, journalists, and other key stakeholders
• Coordinate and manage events and marketing activations, such as product launches or press/influence events

Required Skills and Qualifications

• Bachelors or Masters Degree in Design or an artistic field.
• At least 5+ years of experience in design and communications, with a proven track record of success.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders.
• Strong Graphic and Visual Design skills.
• Experience in creating brand and/or fashion campaigns.
• Interest in writing and editing, with the ability to manage a copywriting team.
• Knowledge of digital marketing and social media platforms.

If you are passionate about communication and have a track record of success in visual and brand communications, this could be the perfect job for you.

PS: This is not a remote position, this is an in-office role.

If this role speaks to you, please write a brief cover letter telling us what draws you to Tilfi and this position, and send it to careers@tilfi.com. We’d love to understand how you see yourself contributing to our journey. (Please refrain from using AI tools when writing this letter — we value sincerity, individuality, and a sense of voice.)