Branch Manager

Sales and Service Objectives

• Maximize sales performance to achieve given revenue targets of the branch and zone through liability products [Current /Savings /Term deposits], wealth management products and asset related products(secured, unsecured)
• Ensure effective Relationship Management by monitoring the movement of the top customers of the branch, devise and implement a customer acquisition and retention programme. Improve product per customer holding.
• Device strategies to counter competition and maximize market share in the Catchment area of the branch, by below the line activities and promotions.
• Provide support for new product launches, and champion new sales initiatives
• Collaborate with Segment to facilitate up- streaming of customers
• Ensure employees are adequately trained on all products/ processes and services facilitating first time resolution. Minimize rejections and customer complaints
• Monitor customer satisfaction survey ratings, net promoter score or any other survey/ feedback ratings taken from customers and ensure continuous improvement if below bench-mark, sustain and better quality service
• Monitor and track transaction volumes and ensure effective transaction migration to alternate channels of banking
• Ensure PFM, teller and service managers productivity are at optimum levels
• Candidate is aware of bank's Mis-selling & Sales Policies and ensure adherence all the times.

Operations and Compliance

• Ensure satisfactory ratings in all internal/external audits conducted at the branch
• Ensure compliance to all Operations health documents like KCD/KRI/OPS manual, process notes and circulars issued from time to time. Perform regularKCS checks mandated
• Ensure timely and accurate submission of all returns both internal and statutory for sales and service
• Ensure accurate and timely processing of all customer instructions as per applicable processes/ circulars

Revenue and Cost Management

• Lead revenue generation and profitable growth by focusing on:
• Improved deposit mix comprising Current and Savings accounts
• Waiver Tracking and Management
• Non-funds-based income
• Ensure costs are managed within budgets

Change Management

• Implement change initiatives in the areas of branch space rationalization/ optimization, transaction migration, systems implementation, process Re-engineering and premises reconfiguration

People Management

• Drive and embed a strong performance culture through inspiring, motivating and rigorous performance management discipline. Develop and build talents within branch through optimal resourcing, capacity planning, succession planning and engagements
• Achieve high employee engagement and satisfaction. Retain talent, check attrition
• Identify and address training and development needs of staff on an on-going basis
• Ensure that the Branch is operating at the approved headcount for Priority Banking and Preferred Banking Relationship Managers

Segment Ownership

• Implement all segment/ product initiatives in the catchment (PRB/ NR/ SME/ Mortgages)
• Jointly own the delivery of segment / product (PRB/ NR/ SME / Mortgages) objectives with the segment

Others

• Ensure candidate is fully aware of all the policies and procedures issued in relation to ORMA, Group Code of Conduct, KYC/CDD/EDD and Money laundering prevention and ensure compliance thereto. Any suspicious transaction must immediately be reported as per guidelines
• Premises management in areas of merchandising, housekeeping as well as store management. Branch upkeep and maintenance

Responsible for health and safety for all. As part of the Health and Safety guidelines you should:

• Take reasonable care for the health and safety of co-workers and those who may be affected by your actions or your omissions; Co-operate with Management to support and promote Health and safety in the workplace;
• Ensure that your actions do not put others at risk; Work in a healthy and safe manner;
• Encourage others to work in a healthy and safe manner;
• Report all accidents and incidents and bring to the attention of the management any hazard in the workplace

As a manager you are also responsible for the health and safety aspects within your area of control. You need to ensure that:

• Your employees are adequately trained and supervised to perform their tasks in a safe manner and are free to raise any Health and safety issues and these issues are addressed appropriately.
• The contractors working in your area or for you are working in a safe & healthy manner.

Our Ideal Candidate

• Graduate/ Post Graduate
• At least 7-8 years of overall experience with sound banking knowledge- all aspects of general banking, retail operations and credit operations / deposit and lending products / inspection and audit requirements, as applicable.
• Leadership skills, communication skills, relationship building skills, competitive awareness & benchmarking
• Customer Orientation and Business Focus

Role Specific Technical Competencies

• Anti-money Laundering Policies and Procedures
• Addressing Customer Needs
• Customer Experience Management
• Customer Retention
• Investments
• Effective Communications