AVP - Digital Marketing

Designation: AVP Digital Marketing

Location: Sec-49, Gurgaon

Qualification:

About the role:

Responsibilities:

• Grow a digital marketing business.
• Lead and manage all digital marketing operations, ensuring timely and high-quality delivery of all client projects.
• Develop, implement, and oversee comprehensive digital marketing strategies aligned with client goals and business objectives.
• Drive measurable growth across key digital channels: SEO, AEO, GEO, Paid Media, Social Media, and Web Development.
• Oversee Performance Marketing campaigns (Google Ads, Meta, LinkedIn, etc.) to ensure maximum ROI.
• Lead the content, design, and technical teams to ensure cohesive campaign execution and brand consistency.
• Manage P&L responsibilities for the digital division, ensuring profitability, cost optimization, and resource utilization.
• Build, mentor, and develop a high-performing cross-functional team of digital marketing specialists.
• Track and analyze campaign performance, prepare reports, and present insights to leadership and clients.
• Stay abreast of emerging trends, tools, and technologies to drive innovation and efficiency.
• Collaborate with sales and business development teams to support client acquisition and retention strategies.

Competencies:

Communication:

• Effectively communicates with all associates and customers, and handles sensitive information appropriately.
• (Listening, Verbal Fluency): Active listening style that achieves understanding and appreciation for others, and expresses oneself in a clear and well-articulated fashion appropriate to the audience.

Teamwork & Collaboration:

• Ability to work effectively with others to deliver results.

Interpersonal Skills:

• Helps others by addressing their work-related queries.
• Demonstrates empathy and understanding of others' situations and opinions, building coworkers' trust.
• Proactively considers the impact of actions and decisions on others within the department.

Customer Orientation:

• Delivering, anticipating, and maintaining professionalism with customers.

Requirements:

• Bachelor's Degree in Marketing, Computer Science, or a related field (mandatory).
• Master's Degree / MBA in Marketing or Digital Business (Preferred).
• Recognized certifications will be an added advantage:

o Google Ads / Meta Blueprint Certification

o HubSpot Inbound Marketing Certification

o Google Analytics Certification (GA4)

o SEMrush / Ahrefs / Moz SEO Certifications

o Digital Marketing Executive Program (IIM / MICA / ISB desirable)

About Our Client:

Our client is a Google-award-winning, content marketing-led digital agency that has dominated India's organic search and content space for over 15 years, helping B2B and B2C brands grow through impactful SEO, content, and digital strategies that deliver real results.