193 Automation Studio Jobs - Page 8

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years Language - Ability: English - Advanced What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Social Campaign ManagerCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Requirements: 7-8 years of experience working on social campaigns/ campaign manager / FB marketing in media agencies Strong digital presence and expertise in emerging channels, as well as several of the following kinds of social spaces:Facebook, Twitter, YouTube, Blogs, Virtual Worlds, Mobile Platforms Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimization Bachelors degree, MBA Marketing will be an added advantage Must be flexible with weekly schedule, adaptable and willing to take on multiple priorities Excellent organization and time management skills to complete tasks on time. Well versed with advanced computer skills for Microsoft tools (Excel, Word, Power point) Excellent analytical skills with ability to mine data to inform decisions Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Responsibilities: Participating with the brainstorming, organization and development of social mediaopportunities Educating coworkers from other disciplines on our social media capabilities and experience Overseeing social media accounts and initiatives, ensuring excellence in digital services andproject/staff efficiencies Supervising and leading production resources on social media projects Working closely with Account Leadership, Business Development and Marketing groups toexplore opportunities for new business through social media Maintaining expertise on emerging social trends and technologies Develop, manage and optimize comprehensive paid Facebook and Instagram Ad campaigns Recommend new strategies based on data and testing Experience in Audience research, audience building and ad creation Excellent knowledge of Instagram ads manager and other social media best practices Knowledge on responding to comments, compile campaigns and create content for Instagram Organize hypotheses and recommendations for enhancing campaign performance Understanding of Google Analytics and Google Tag Manager is a plus Stay up to date with current technologies and trends in Facebook policies, strategies, trends, design tools and applications Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years Language - Ability: English - Advanced What would you do? Requirements:Marketing Automation Strategy execution: Collaborate with marketing teams and project managers to understand business requirements and develop comprehensive execution/workflow for marketing automation strategies using Salesforce Marketing Cloud.Role requires Campaign Tech Lead (Salesforce marketing cloud) What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge and hands-on experience in configuring and utilizing Salesforce Marketing Cloud tools and features, including Journey Builder, Automation Studio, Email Studio, Content Builder, and Audience Builder. Marketing Automation Experience:Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics. CRM Integration:Experience in integrating Salesforce Marketing Cloud with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow. AMPscript and SQL:Proficiency in AMPscripts and SQL to customize email content, create complex data filters, and perform advanced data manipulations. Team Leadership:Strong leadership skills to guide and mentor a team of SFMC developers and administrators. Problem-Solving:Ability to analyze complex technical issues, identify root causes, and propose effective solutions. Communication Skills:Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders. Technical Leadership: Lead a team of SFMC developers and SMEs, providing technical guidance, support, and mentoring. Facilitate technical decision-making and ensure adherence to best practices and standards.SFMC Implementation: Design, configure, and implement various components of SFMC, including journeys, automation workflows, email templates, landing pages, and data extensions, while ensuring scalability and maintainability.Integration and Data Management:Oversee data integration between SFMC and other systems (e.g., CRM, CMS) to enable seamless data flow for personalized and targeted marketing campaigns.Campaign Execution: Collaborate with marketing teams to execute and optimize marketing campaigns, ensuring they are delivered effectively, on time, and meeting the desired outcomes.A/B Testing and Analytics: Utilize SFMC s analytical capabilities to set up A/B tests, track campaign performance, and provide actionable insights to improve marketing strategies.Security and Compliance: Ensure SFMC implementations adhere to data security and privacy regulations (e.g., GDPR, CCPA) and internal security policies.Troubleshooting and Issue Resolution: Act as the technical escalation point for SFMC-related issues and Roles and Responsibilities: Documentation and Training: Create technical documentation, guidelines, and best practices for SFMC usage. Conduct training sessions to upskill the marketing and technical teams on SFMC functionalities.Stay Updated with SFMC Trends: Keep abreast of the latest updates, features, and trends in Salesforce Marketing Cloud to suggest innovative solutions and improvements.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Digital Platform Arch Assoc Principal Qualifications: Any Graduation Years of Experience: 5 to 7 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC.Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations.Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing.Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution.Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment.API Integration:Exposure to API integration to fully utilize SFMC s API capabilities.Marketing Automation Best Practices:Knowledge of Marketing Automation best practices.Salesforce Marketing Cloud Social Studio:End to end understanding of SFMC Social Studio.HTML and CSS:Familiarity with HTML and CSS for email template customization.Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPls) and providing actionable insights. Roles and Responsibilities: Campaign Planning and Requirements Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation.Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively. SFMC Configuration and Development:Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution.Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization.Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications. Campaign Execution and Management:Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools.Create Cloud pages within SFMC tool as per brief provided.Ensure accurate targeting and segmentation of campaign audiences.Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders.Conduct A/B testing and optimization to improve campaign effectiveness and customer experience.Troubleshoot and resolve any technical issues related to campaign execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.experience in CRM management, customer engagement, or digital marketing roles, preferably within a large enterprise or consumer-focused business.oProven experience working with CRM platforms (Salesforce, or similar) and related tools for campaign management and customer data analysis.oPrevious experience working within the energy or retail sector is an advantage but not essential.oFamiliarity with managing cross-functional teams and working in a matrix organization.Role requires Digital Marketing Ads & Promotion creation/designThe CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Problem-solving skills CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The Loyalty Programme Development Lead is responsible for driving the creation, development, and implementation of Client's customer loyalty programs. This role plays a critical part in shaping and executing strategies that enhance customer engagement, loyalty, and lifetime value. The Loyalty Programme Development Lead will collaborate with cross-functional teams, leveraging customer insights, market trends, and innovative approaches to create differentiated loyalty offerings. This position requires both strategic vision and operational expertise to ensure that Client's loyalty programs meet customer needs, drive business growth, and deliver measurable results.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Loyalty Program Platforms:Experience with loyalty program management platforms (e.g., Salesforce Loyalty Management,) and customer relationship management (CRM) systems to track and engage with customers. Customer Data & Analytics:Proficient in using data analytics tools (e.g., Tableau, Power BI, Excel) to analyze customer data, identify trends, and inform loyalty strategies. Digital Marketing & Automation Tools:Knowledge of digital marketing platforms (e.g., email marketing tools, mobile apps, SMS marketing) and marketing automation systems to execute targeted loyalty campaigns. Customer Segmentation:Expertise in using customer segmentation techniques and behavioral data to create personalized loyalty initiatives. Project Management:Strong experience with project management tools (e.g., Jira, Trello, or Asana) to manage program timelines, resources, and deliverables. Technology Integration:Experience in integrating loyalty programs with CRM and other marketing technology tools to ensure a seamless customer experience across digital platforms. Strategic Thinking:Ability to develop long-term strategies for customer loyalty, taking into account customer needs, competitive landscape, and business objectives. Customer-Centric Approach:Deep understanding of customer behavior and motivations, with a focus on delivering personalized, relevant experiences that foster loyalty. Analytical Mindset:Strong analytical skills, with the ability to assess data and metrics to measure the effectiveness of loyalty programs and make data-driven improvements. Creative Problem Solving:Innovative thinker, able to find creative solutions to challenges and continuously improve program offerings. Collaboration & Team Leadership:Strong interpersonal skills, with the ability to lead and work collaboratively in cross-functional teams. Proven ability to manage and influence stakeholders. Communication Skills:Excellent communication skills, both verbal and written, with the ability to clearly present strategies, insights, and recommendations to senior leadership and stakeholders. Project Management & Execution:Ability to manage multiple initiatives simultaneously, ensuring deadlines are met and deliverables are achieved to a high standard. Roles and Responsibilities: Loyalty Program Strategy & Development:Lead the development and refinement of Client's loyalty program strategy, ensuring it aligns with business objectives and customer needs. Identify opportunities for innovation and differentiation in loyalty offerings to improve customer retention and engagement. Customer Insights & Segmentation:Utilize customer data and market research to understand customer behaviors, preferences, and pain points. Develop customer segmentation strategies to personalize loyalty programs and improve customer experience across various touchpoints. Cross-Functional Collaboration:Work closely with marketing, sales, customer service, and IT teams to ensure the seamless design and execution of loyalty programs. Foster collaboration across departments to ensure programs are aligned with overall business strategies. Program Design & Implementation:Oversee the design and execution of loyalty initiatives, from concept to launch. This includes developing reward structures, engagement strategies, communication plans, and the overall customer experience journey. Performance Tracking & Reporting:Develop and monitor key performance indicators (KPIs) to track the effectiveness of loyalty programs. Regularly report on customer participation, retention rates, and the ROI of loyalty initiatives, making data-driven recommendations for improvement. Continuous Improvement:Continuously evaluate the success of loyalty programs, gather customer feedback, and identify areas for optimization. Drive enhancements based on customer insights, feedback, and evolving market trends. Technology Integration:Collaborate with IT and digital teams to integrate loyalty programs into Client's digital ecosystem, ensuring the effective use of CRM platforms, mobile apps, and other digital tools to enhance customer engagement. Budget Management:Manage the budget for loyalty programs, ensuring efficient allocation of resources and maximizing the ROI of loyalty initiatives. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The Loyalty Advisor will be responsible for driving the development and delivery of Client's loyalty programs, focused on strengthening customer relationships, enhancing brand loyalty, and increasing customer lifetime value. The role will require a combination of strategic thinking, customer insights, and operational excellence. The advisor will work cross-functionally with marketing, data analytics, and customer service teams to design, implement, and monitor loyalty initiatives that engage Client customers, foster brand advocacy, and drive business performance. Role requires Digital Marketing Ads & Promotion creation/designExperience in customer loyalty, CRM, or marketing roles, preferably within a large-scale consumer-focused organization. oProven track record in managing loyalty programs or customer engagement initiatives, with a demonstrated impact on customer retention and satisfaction. oExperience in working with cross-functional teams to execute integrated campaigns and loyalty strategies. oKnowledge of the energy sector and Client's customer base would be a plus. Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Customer Relationship Management (CRM) Systems:Understanding of CRM platforms (e.g., Salesforce, HubSpot, or similar tools) to track and analyze customer data and interactions. Digital Marketing Tools:Familiarity with digital marketing and loyalty program software, including email automation platforms, mobile apps, and reward management systems. Project Management:Proven ability to manage multiple projects simultaneously, ensuring timely delivery and alignment with business objectives. Core Competencies: Customer-Centric Mindset:Strong focus on delivering superior customer experiences and fostering long-term loyalty. Analytical Thinking:Ability to interpret data and customer feedback to drive decision-making and program enhancements. oAdditional certifications in digital marketing, customer experience, or CRM platforms would be a plus. Roles and Responsibilities: Loyalty Program Management:Oversee the day-to-day operation and continuous optimization of Client's loyalty programs, ensuring alignment with business objectives and customer needs. Customer Engagement:Develop and implement personalized customer journeys to drive engagement through loyalty channels, utilizing insights from data analytics to enhance offerings. Strategic Planning:Contribute to the strategic direction of loyalty initiatives, recommending new programs or changes to existing offerings based on market research, customer behavior, and competitor analysis. Cross-functional Collaboration:Collaborate with marketing, data analytics, sales, and customer service teams to ensure seamless execution of loyalty campaigns and initiatives. Performance Tracking and Reporting:Monitor key metrics such as customer retention, participation rates, and ROI. Provide regular reports and insights to leadership on program performance. Customer Feedback & Continuous Improvement:Actively seek customer feedback, identify pain points, and suggest improvements to enhance the customer experience with Client's loyalty offerings. Compliance and Data Security:Ensure all loyalty program activities are compliant with data protection and privacy regulations (e.g., GDPR) while maintaining high standards for customer confidentiality and security. Skills and Competencies:Technical Skills: Customer Relationship Management (CRM) Systems:Understanding of CRM platforms (e.g., Salesforce, HubSpot, or similar tools) to track and analyze customer data and interactions. Digital Marketing Tools:Familiarity with digital marketing and loyalty program software, including email automation platforms, mobile apps, and reward management systems. Project Management:Proven ability to manage multiple projects simultaneously, ensuring timely delivery and alignment with business objectives. Core Competencies: Customer-Centric Mindset:Strong focus on delivering superior customer experiences and fostering long-term loyalty. Analytical Thinking:Ability to interpret data and customer feedback to drive decision-making and program enhancements. Communication Skills:Excellent verbal and written communication skills, with the ability to influence stakeholders and communicate effectively across departments. Problem-Solving:Strong problem-solving skills, with the ability to identify challenges and develop effective solutions. Attention to Detail:High attention to detail, ensuring accuracy in all customer communications, reports, and program elements. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Stakeholder Management:Excellent communication and interpersonal skills to effectively engage with client stakeholders, technical teams, and leadership. Resource Coordination:Ability to allocate and manage project resources efficiently, ensuring optimal team performance and productivity. Problem-Solving:Strong analytical and problem-solving skills to address project challenges and make data-driven decisions. Team Leadership:Experience in leading cross-functional teams, fostering collaboration, and promoting a positive team culture.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership Roles and Responsibilities: Project Planning and Requirement Gathering: Collaborate with client stakeholders, technical leads, and campaign developers to define project/campaign scope, objectives,deliverables,and timelines.Create comprehensive project plans, outlining tasks, dependencies, resource requirements, document, and track updates regularly. Ensure request submitted by Clients are complete and accurate before assigning it to Campaign Developers.Stakeholder Communication: Act as the primary point of contact for all project-related communications.Regularly engage with client stakeholders to provide updates on project progress, gather feedback, and manage expectations.Resource Management: Allocate project and campaign tasks to campaign developers and technical leads based on their expertise and availability. Ensure that team members have the necessary resources and support to fulfil their responsibilities effectively.Risk Assessment and Mitigation: Identify potential project risks and issues, both technical and non-technical, and develop mitigation strategies to minimize their impact on project success.Post Implementation Review: Ensure Deliverables meet the highest standards of quality, adhering to best practices and client requirements. Conduct thorough testing and review processes before deliverables are shared for client review and approval. Ensure feedbacks are well documented and communicated to Developers/ Team leads.Marketing Automation Platform Knowledge: Familiarity with Braze, Adobe Experience Cloud or Salesforce Marketing Cloud platforms or equivalent platforms and their respective tools(e.g.,Adobe Campaign,SFMC Email Studio,Journey Builder).Budget and Cost Control: Manage project budgets, track expenses, and control costs throughout the project lifecycle. Work closely with finance teams to ensure project financials align with the approved. Timeline Management: Monitor project timelines,identify potential delays,and implement corrective actions to keep the project on track for timely delivery. Change Management: Manage change requests and scope adjustments throughout the project. Evaluate the impact of changes on timelines, resources, and budgets and obtain necessary approvals.Reporting and Documentation: Provide regular project status reports to client stakeholders, senior management, and other relevant parties. Maintain comprehensive project documentation, including meeting minutes, action items,and project-related decisions. Issue Resolution: Facilitate issue resolution by collaborating with cross-functional teams, identifying root causes Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? The CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Bus & Technology Delivery Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Customer Support Operations Problem-solving skills Agility for quick learning Hands-on experience with trouble-shooting Digital Marketing Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Ability to establish strong client relationship Ability to handle disputes Ability to meet deadlines Ability to manage multiple stakeholders Ability to perform under pressure Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Key Responsibilities: Design, implement, and manage end-to-end multi-channel marketing campaigns using Salesforce Marketing Cloud (Journey Builder, Email Studio, Mobile Studio, Advertising Studio, etc.). Develop and optimize personalized user journeys for customers across platforms including websites, mobile apps, guest portals, parks, and digital advertising. Collaborate with cross-functional teams (Marketing, Data, Product, Creative) to translate business goals into technical campaign strategies. Leverage data segmentation and behavioral insights to drive engagement and conversion. Ensure campaigns are executed flawlessly, with detailed QA, testing, and deployment plans. Analyze campaign performance metrics and iterate to improve ROI and user experience. Stay up to date with the latest features of Salesforce Marketing Cloud and recommend improvements. Key Skills & Qualifications: 35 years of hands-on experience in Salesforce Marketing Cloud. Proficiency in tools like Journey Builder, Automation Studio, Email Studio, and Audience Builder. Strong understanding of campaign lifecycle, personalization, segmentation, and A/B testing. Familiarity with AMPscript, SQL, and HTML/CSS for email personalization and automation. Experience integrating Marketing Cloud with websites, mobile apps, and advertising platforms

Project Role : Application Developer Project Role Description : Design, build and configure applications to meet business process and application requirements. Must have skills : IBM Maximo Good to have skills : No Function Specialty Minimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As a Software Development Lead, you will be responsible for developing and configuring software systems, applying knowledge of technologies, methodologies, and tools to support clients or projects. You will lead the software development process from end-to-end or for specific stages of the product lifecycle. Roles & Responsibilities: Good knowledge of Maximo modules, applications and configurations Maximo Integration knowledge added advantage Professional & Technical Skills: Must have hands on experience in Maximo configurations or automation scripts or application designer or workflows Good to have 7x and 6x added advantage and data conversion. Working knowledge of PL/SQL 4 Knowledge on Maximo Reporting module Experience in the T&D industry addon will be an added benefit. Additional Information: Should have 4 years - 6 years of experience. 15 years full time education is required Qualifications 15 years full time education

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years Language - Ability: French - Expert What would you do? ?Understanding market requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc ?Ensuring Standards and Data Privacy Compliance for every project ?Maintain high quality standards for the campaign delivery and ensure timelines are met with Quality ?Execute Projects in line with project management principles of Communication (expert in language as per market), Stakeholder management, Risk & Issue Management etc. ?Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery Role requires Digital Marketing Ads & Promotion creation/design Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? ?Excellent Communication Skills (French and English) ?Experience with digital marketing background ?Understands the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform , eCommerce, SEO, mobile marketing ?Highly organized, detail oriented, and results focused. Should be proactive ?Must have an ability to effectively handle tight deadlines and multiple projects ?Managing client expectations with regards to quality and timelines ?Working with different teams to get the project completed by meeting the required quality standards ?Experience in handling Microsoft Office tools (Excel, PowerPoint, Word, Project) ?Quick learner and ability to highlight risks and issues ?Ability to honor commitments and deadlines on assigned tasks ?Ability to prioritize tasks and complete assignments ?Bachelor's degree, willing to work across different shift Program Project Management Digital Marketing Roles and Responsibilities: I?Will be responsible for demand management and scope management ?Compliance and regulatory requirements adherence ?Co-ordinate with various stakeholders for multiple projects simultaneously ?Timely & appropriate communication to all stakeholders. Provide support to the onshore team ?Constantly update campaign status to stakeholders and red flag if there are any issues ?Proactively create mitigation and action plans to resolve risks, issues and align them with stakeholders. ?Create, maintain and communicate project plans, revise them as appropriate to meet changing needs and requirements of the Marketing team ?Manage status meetings, updates. Share Minutes of Meeting promptly ?Lead Business discussions and manage client expectations on the project and is able to negotiate/align on plans ?Follow ups with Marketing Manager for the required feedback/approvals ?Suggest improvement ideas to current processes based on developed expertise ?Participate in team initiatives and actively contribute to team success Qualifications Any Graduation

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : IBM Maximo Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. You will be responsible for managing the team and ensuring successful project delivery. Your typical day will involve collaborating with multiple teams, making key decisions, and providing solutions to problems for your immediate team and across multiple teams. Key Responsibilities1 -Good knowledge of Maximo modules, applications and configurations2 -Maximo Integration knowledge added advantage Technical Experience1 Must have hands on experience in Maximo configurations or automation scripts or application designer or workflows2 Good To have 7x and 6x added advantage and data conversion.3 Working knowledge of PL/SQL 4 Knowledge on Maximo Reporting module Professional Attributes1. -Should have good communication and problem solving skills2. -Willing to work independently Educational Qualification15 years full time EducationGood to have:Experience with Maximo Nuclear skill Qualifications 15 years full time education

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Custom Software Engineering Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC. Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations. Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing. Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution. Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment. API Integration:Exposure to API integration to fully utilize SFMC's API capabilities. Marketing Automation Best Practices:Knowledge of Marketing Automation best practices. Salesforce Marketing Cloud Social Studio:End to end understanding of SFMC Social Studio. HTML and CSS:Familiarity with HTML and CSS for email template customization. Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs) and providing actionable insights. Roles and Responsibilities: Campaign Planning and Requirements Gathering: Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation. Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively.SFMC Configuration and Development: Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution. Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization. Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management: Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools. Create Cloud pages within SFMC tool as per brief provided. Ensure accurate targeting and segmentation of campaign audiences. Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders. Conduct A/B testing and optimization to improve campaign effectiveness and customer experience. Troubleshoot and resolve any technical issues related to campaign execution.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation

Skill required: Marketing Operations - Digital Project Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise,while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital MarketingServices & Customer Engagement and Media Growth Services. Strong verbal and written communication skills? Experience with reporting and projectmanagement. Offer deep knowledge in HTML5, CSS3, and responsive design principles for emails, landing pages, and forms is a plus. Strong Knowledge ofemail 2.0 module container concept Collaborate with designers, developers, and stakeholders to translate visual designs into functional web elements. Monitor,analyze and report on the performance of marketing initiatives, using metrics to inform future strategies.Use data-driven insights to continuously improve marketing efforts. Customizing and creating new report templates as per requirement. Troubleshooting technical issues with the campaign execution? Creatingand managing the user?permissions and asset access rights? Managing and configuring the different instance environments Flexible working in shifts Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, etcOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for? Hyper Text Markup Language (HTML) Cascading Style Sheets (CSS) Agile Project Management HTML5 Adaptable and flexible Problem-solving skills Detail orientation Agility for quick learning Ability to perform under pressure Program Project Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adaptingexisting methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance wouldbe provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role mayrequire you to work in rotational shift Qualification Any Graduation

Skill required: Marketing Operations - Digital Project Management Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Strong verbal and written communication skills? Experience with reporting and project management. Offer deep knowledge in HTML5, CSS3, and responsive design principles for emails, landing pages, and forms is a plus. Strong Knowledge of email 2.0 module container concept Collaborate with designers, developers, and stakeholders to translate visual designs into functional web elements. Monitor, analyze and report on the performance of marketing initiatives, using metrics to inform future strategies.Use data-driven insights to continuously improve marketing efforts. Customizing and creating new report templates as per requirement. Troubleshooting technical issues with the campaign execution? Creating and managing the user?permissions and asset access rights? Managing and configuring the different instance environments Flexible working in shifts Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio etcOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for? Hyper Text Markup Language (HTML) Cascading Style Sheets (CSS) Agile Project Management HTML5 Adaptable and flexible Problem-solving skills Detail orientation Agility for quick learning Ability to perform under pressure Program Project Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adaptingexisting methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance wouldbe provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role mayrequire you to work in rotational shifts Qualification Any Graduation

NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now. We are currently seeking a Salesforce Marketing Cloud Architect to join our team in ???????Hyderabad, Telangana, ???????India. Once You Are Here, You Will Solution Architecture & Design Develop and deliver end-to-end technical solutions using Salesforce Marketing Cloud, ensuring alignment with business objectives. Design robust architecture solutions that integrate Marketing Cloud with other Salesforce products and external systems. Create detailed technical documentation, including system design, integration blueprints, and deployment strategies. Project Leadership & Collaboration Collaborate with cross-functional teams including marketing, IT, business analysts, and developers to gather requirements and translate them into technical designs. Act as the technical lead on projects, providing mentorship and guidance to development teams. Ensure adherence to best practices and industry standards throughout the project lifecycle. Implementation & Optimization Oversee the configuration, customization, and deployment of Salesforce Marketing Cloud modules (e.g., Email Studio, Journey Builder, Audience Studio). Drive continuous improvements by optimizing marketing automation workflows, segmentation strategies, and data integrations. Monitor system performance and recommend enhancements to ensure scalability and efficiency. Integration & Data Management Develop integration strategies between Salesforce Marketing Cloud and external systems using APIs (REST/SOAP) and middleware solutions. Work closely with data teams to ensure data accuracy, segmentation, and synchronization across platforms. Support the implementation of data governance and security best practices. Stakeholder Engagement & Strategy Engage with key stakeholders to understand business needs and provide strategic recommendations on leveraging Salesforce Marketing Cloud. Present technical solutions to non-technical audiences and senior management. Keep up-to-date with emerging trends and Salesforce releases, ensuring the organization remains competitive in digital marketing strategies. Involve in Pre-sales and RFP process if necessary. RequiredQualifications Education & Experience Bachelor’s or Master’s degree in Computer Science, Information Technology, Marketing, or a related field. 9+ years of experience in digital marketing technology or enterprise IT, with a focus on Salesforce Marketing Cloud. Proven track record of architecting and delivering large-scale Salesforce Marketing Cloud projects. Technical Proficiency Strong expertise in Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio. Proficiency in integration technologies and experience working with REST/SOAP APIs. Hands-on experience with data management, segmentation, and analytics. Familiarity with scripting languages (e.g., AMPscript, SQL) used within the Marketing Cloud environment. Certifications All Salesforce Marketing Cloud Certification is preferred (Admin, Email specialist, Developer, Consultant). Additional accreditations are a plus. Soft Skills: Excellent communication and presentation skills, with the ability to articulate complex technical concepts to diverse audiences. Strong problem-solving skills and a strategic mindset. Proven ability to work both independently and collaboratively in a fast-paced, agile environment. Preferred&n