Associate Manager - Digital Planning

About Dentsu International India:

Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India!) Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle,

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses.

In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth.

Learn more at:

https://www.dentsu.com/

https://www.dentsu.com/careers

Open Position:

Total work & relevant Experience

About the role:

We are seeking a dynamic and experienced Manager - Digital Planning. This role requires a seasoned professional with a robust background in digital media planning. The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

If you have a passion for innovation and experimentation to fuel industry leading activations, whilst bringing fun, passion, professionalism, and a holistic approach into your work environment, then this role could be for you!

The purpose of this role is to:

• Effectively runs the day-to-day planning on key accounts.
• Builds and develops media owner relationships in order to drive market leading planning for clients.
• Works with other departments to ensure a campaign goes live on time through the use of best practice and adherence to Service Level Agreement’s.
• Uses understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners.
• Create, manage and co-ordinate the implementation of digital media plans to achieve campaign objectives.
• Track digital campaign performance and maintain post evaluations of all key campaigns executed and provide recommendations.
• Prepare and deliver presentations.
• Monitor Market trends and identify new digital opportunities and advertising spaces.
• Perform ad-hoc and other job-related duties as assigned.

A bit about you:

• At least

  3-5 years of Agency

  experience in Digital advertising.
• Good knowledge of Display, Paid Search and Paid Media Advertising with hands on experience on Google Ads, Meta Ads, LinkedIn & X(Twitter) Ads.
• Experience with campaign management and ad serving technology like Sizmek & Google Analytics
• Well versed with tools such as SimilarWeb, Comscore, etc.
• Organizational and time management skills.