ASO Executive

Hyeon Infotech

0 years

3 Lacs

India

Posted:2 months ago| Platform: GlassDoor logo

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Skills Required

android optimization localization strategies testing content reports research writing graphics figma excel data analysis ai

Work Mode

On-site

Job Type

Full Time

Job Description

Responsibilities

perform ASO for iOS & Android apps (Keyword optimization, metadata updates)
Implement localization strategies for multiple regions.
Conduct A/B testing for logos, Screenshots, and other store creatives.
Manage ratings and reviews, and reply to user feedback via email.
Generate backlinks and publish blog content for ASO improvement.
Prepare weekly/monthly ASO performance reports (rankings, installs, A/B results)

Required skills

Exertise in keyword research and writing ASO-optimized metadata.
Competitor research & organic growth strtegies for app stores.
Knowledge of graphics tools (canva, photoshop, figma) for creative ideation.
Ability to guide designers for logos, screenshots, and app creatives.
Proficient in google sheets/MS Excel for data analysis and reporting.
Familiarity with AI Tools (ChatGPT) for content generation.
Strong English writing skills for app content and user replies.

Preferred knowledge & Tools :

ASO Tools: Sensor tower, AppTweak, MobileAction, AppFollow

Job Type: Full-time

Pay: Up to ₹30,000.00 per month

Work Location: In person

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