ASO Executive

0 years

3 - 0 Lacs

Posted:2 months ago| Platform: SimplyHired logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Responsibilities

  • perform ASO for iOS & Android apps (Keyword optimization, metadata updates)
  • Implement localization strategies for multiple regions.
  • Conduct A/B testing for logos, Screenshots, and other store creatives.
  • Manage ratings and reviews, and reply to user feedback via email.
  • Generate backlinks and publish blog content for ASO improvement.
  • Prepare weekly/monthly ASO performance reports (rankings, installs, A/B results)

Required skills

  • Exertise in keyword research and writing ASO-optimized metadata.
  • Competitor research & organic growth strtegies for app stores.
  • Knowledge of graphics tools (canva, photoshop, figma) for creative ideation.
  • Ability to guide designers for logos, screenshots, and app creatives.
  • Proficient in google sheets/MS Excel for data analysis and reporting.
  • Familiarity with AI Tools (ChatGPT) for content generation.
  • Strong English writing skills for app content and user replies.

Preferred knowledge & Tools :

  • ASO Tools: Sensor tower, AppTweak, MobileAction, AppFollow

Job Type: Full-time

Pay: Up to ₹30,000.00 per month

Work Location: In person

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