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Analyst – Recommendation & Analytics (SAS RTDM)

3 - 5 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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On-site

Job Type

Contractual

Job Description

Analyst – Recommendation & Analytics (SAS RTDM)

Location

Experience Required

Analysts – Recommendation & Analytics (SAS RTDM)



Key Responsibilities:

  • Maintain and enhance

    SAS RTDM

    workflows to support real-time decisioning and customer engagement strategies
  • Collaborate with marketing and analytics teams to implement logic-based customer treatment flows
  • Monitor and troubleshoot RTDM executions and performance
  • Work with campaign teams to support execution using

    SAS CI 360

    and

    SAS Direct

  • Analyze outcomes and continuously optimize decisioning logic based on data feedback


Required Skills:

  • Hands-on experience with

    SAS RTDM

    (Real-Time Decision Manager)
  • Working knowledge of

    SAS Direct

    ,

    SAS CI 360

    , and

    SQL

  • Understanding of real-time marketing, customer segmentation, and event-driven workflows
  • Strong problem-solving skills and attention to detail
  • Ability to communicate effectively with both technical and non-technical teams.

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