Amazon Advertising PPC Manager

SW Cybernetics

1 - 5 years

4 - 6 Lacs

noida sector-11

Posted:-1 days ago| Platform:

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Skills Required

amazon ads ppc google adwords production planning control search engine marketing google analytics ppc management sem pay per click advertising

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities:

Develop and execute effective Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Display Ads.
Conduct keyword research and optimize campaigns for maximum performance.
Monitor campaign performance and budget allocation, adjusting bids and strategies as needed to achieve KPIs.
Analyze campaign data to provide actionable insights and recommendations for improving performance.
Stay updated with Amazons advertising policies, algorithm changes, and best practices.
Collaborate with clients and internal teams to align advertising strategies with overall business goals.
Provide regular reporting on campaign performance, including key metrics such as ROI, CPC, and conversion rates.
Continuously test and optimize ad creatives, landing pages, and targeting criteria to improve campaign performance.
Keep abreast of industry trends and competitor activities to identify opportunities for growth.

Skills and Qualifications:

Proven experience managing Amazon advertising campaigns, preferably in an agency or e-commerce environment.
In-depth knowledge of Amazons advertising platform (Seller Central and Vendor Central) and campaign types.
Strong analytical skills with the ability to interpret data and draw actionable insights.3
Experience with keyword research tools and analytics platforms (e.g., Google Analytics).
Excellent communication and presentation skills, with the ability to articulate strategies and results to clients and stakeholders.
Detail-oriented with strong organizational and time management skills.
Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
Certifications such as Amazon Advertising Accreditation or Google Ads Certification are a plus.

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