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6 Advertising Strategy Jobs

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8.0 - 12.0 years

0 Lacs

telangana

On-site

Role Overview: As a Market Analyst, you will be responsible for conducting market mapping, analyzing market trends and customer behavior, assessing opportunities, and providing industry-specific recommendations. You will meet with existing customers to understand their needs, identify new customers, and prepare reports on customer mapping and product consumption. Additionally, you will lead and implement annual business plans, work closely with the sales team to achieve business goals, and coordinate production and logistics to meet market demands. Your role will also involve managing channel partners, training the sales team, troubleshooting customer issues, and overseeing credit management. Furthermore, you will be responsible for people management, brand promotion, and awareness activities. Key Responsibilities: - Conduct market mapping including geographic and behavioral segmentation - Analyze market trends and customer behavior related to price reduction or value addition - Assess scope and scale of opportunities and provide recommendations - Meet existing customers to understand applications and requirements - Identify new customers based on feedback from existing customers - Prepare reports on customer mapping and product consumption - Segregate customers interested in product trials - Lead and implement annual business plans for defined products - Roll out annual business targets into monthly targets - Coordinate with sales team, production, and logistics to prioritize orders - Encourage customer visits to improve networking and relations - Review and assess progress on business development plans - Provide lead inputs for demand forecasting - Manage and build channel partners to enhance market share - Focus on regions needing good channel partners - Train sales team on new applications and troubleshooting - Conduct joint visits with sales team to educate them technically - Monitor and review receivables and ensure timely collections - Review credit limits, security, and credit days for customers and distributors - Conduct annual reviews of channels and propose plans - Give clear goals to the team and build teams" KRAs - Train the team on product know-how and market understanding - Monitor and review team performance and implement HR policies - Ensure brand promotion and awareness across the assigned region - Prepare annual calendar and participate in important exhibitions - Prepare advertising/promotion strategy and implement print media for brand promotion Qualifications Required: - Bachelor's degree in Business Administration, Marketing, or related field - Proven experience in market analysis and business development - Strong analytical and problem-solving skills - Excellent communication and interpersonal abilities - Ability to work collaboratively with cross-functional teams - Knowledge of credit management and channel partner management - Prior experience in training and people management is a plus (Note: No additional details of the company were mentioned in the job description.),

Posted 2 days ago

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0.0 - 2.0 years

4 - 8 Lacs

gurugram

Work from Office

Present and promote solar products/solutions to prospective clients. Driving the sales of product sales within the designated territory. Handling distributors and dealers. Increasing the primary & secondary sales in the territory. Focusing on dealer network management for larger market penetration. Awareness of competitor's sales, price, product & marketing strategy. Prior marketing strategy for shortfalls falls of sales & growth. Looking after branding & advertising strategy in the territory for brand awareness. To solve the problems regarding service if any in the territory. Controlling, motivating, enhance communication skills of distributor's sales team Developing and implementing sales strategies to achieve business growth targets. Travelling all India Preferred candidate profile BTech in any discipline / MBA

Posted 1 week ago

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3.0 - 7.0 years

0 Lacs

hyderabad, telangana

On-site

As a Media Planner specializing in Out-Of-Home (OOH) advertising, your role will be crucial in driving impactful campaigns for our clients based in Hyderabad. Your proficiency in advertising strategy, media buying, and campaign optimization will play a key role in the growth and success of our campaigns. You should have proven expertise in advertising strategy, demonstrated by a successful track record of impactful campaigns. Your adept knowledge of media buying processes and best practices will be essential in negotiating with vendors for optimal placement and pricing. Your exceptional ability to optimize campaigns for maximum effect will ensure that our OOH campaigns deliver the desired results. Utilizing your strong market research skills, you will identify trends and target demographics to tailor campaigns effectively. Proficiency in data analysis will enable you to interpret campaign performance metrics and provide valuable insights for optimization. Your experience in budget management will be crucial in ensuring cost-effective execution of campaigns. Your role will involve developing and executing comprehensive OOH advertising strategies that align with client goals. You will be responsible for coordinating media buying activities, monitoring campaign performance, conducting market research, collaborating with creative teams, managing campaign budgets, and presenting detailed reports to stakeholders. Continuous learning and staying informed about industry trends will be essential to enhance campaign strategies. If you are a highly motivated individual with a passion for creative thinking, negotiation skills, and driving successful OOH campaigns, we invite you to join our team and make a significant impact on our client's advertising initiatives.,

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0.0 - 1.0 years

1 - 2 Lacs

Thane, Maharashtra, India

On-site

We are seeking a proactive and strategic Associate Marketing Manager to drive our marketing initiatives and enhance our brand presence. This role is crucial for developing and implementing a holistic marketing strategy that spans across corporate branding , digital campaigns , and offline events. The ideal candidate will be a creative thinker with strong analytical skills, capable of coordinating with various teams and agencies to achieve business growth and increase our prospect pool. Roles and Responsibilities Drive Corporate Branding and public relations efforts for the company. Suggest and implement effective Advertising & Marketing strategies , coordinating with various branches and external partners like media and event planners. Conduct and oversee Advertising Campaigns for both print and digital media, including SEO, SEM, PPC, and SMM across platforms like Facebook, Twitter, LinkedIn, and YouTube . Evaluate and suggest changes for the design and maintenance of digital marketing creatives and other marketing materials. Be responsible for drafting and delivering content for brochures, newsletters, emailers, and other marketing materials. Generate and nurture leads to support the sales team and grow the business. Conduct research and analysis of competitor strategies to inform our marketing plans. Plan surveys and gather feedback from students and inquiries to suggest process improvements. Prepare and implement the annual marketing plan and budget, analyzing marketing objectives and ROI . Assist with the redevelopment and maintenance of the corporate website and mobile app. Skills and Expertise Proven experience in a similar marketing role, with a focus on both digital and traditional marketing. Strong knowledge of SEO, SEM, PPC, and SMM . Excellent written and verbal communication skills. Experience in gathering, researching, and preparing communications material for various campaigns. Ability to work with

Posted 1 month ago

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2.0 - 7.0 years

4 - 9 Lacs

Bengaluru, Delhi / NCR, Mumbai (All Areas)

Work from Office

Preferred candidate profile : - Graduate/BTech in any discipline 3-year diploma 2-12 years sales experience (solar lithium/battery/inverter products preferred) Good communication & convincing skills Local language fluency + basic English Hiring for multiple locations across PAN India. Job Role: - Driving the sales of Solar Power Systems Handling distributors and dealers. Increasing the primary & secondary sales in the territory. Focusing on dealer network management for larger market penetration. Awareness of competitor's sales, price, product & marketing strategy. Prior marketing strategy for shortfalls falls of sales & growth. Looking after branding & advertising strategy in the territory for brand awareness. To solve the problems regarding service, if any in the territory. Controlling, motivating, enhance communication skills of distributor's sales team

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2.0 - 7.0 years

3 - 6 Lacs

Ernakulam

Work from Office

Driving the sales of Solar Power Systems Handling distributors and dealers. Increasing the primary & secondary sales in the territory. Focusing on dealer network management for larger market penetration. Awareness of competitor's sales, price, product & marketing strategy. Prior marketing strategy for shortfalls falls of sales & growth. Looking after branding & advertising strategy in the territory for brand awareness. To solve the problems regarding service if any in the territory. Controlling, motivating, enhance communication skills of distributor's sales team Preferred candidate profile Graduate/BTech in any discipline 3-year diploma 2-12 years sales experience (solar lithium/batteryinverters products preferred) Good communication & convincing skills Local language fluency + basic English

Posted 1 month ago

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