Account Manager - Client Service

Serving Clients: Single Point of Contact (SPOC) for all clients to be handled & performing all day-to-day tasks as mentioned in SLAs (Service Level Agreements) / contracts of these clients.
These tasks include but not limited to planning out campaigns, handling email design & HTML requirements for email campaigns, coordinating the execution of daily campaigns & monitoring the results. Evaluation of business offerings that needed to be promoted & coordinate all request andcampaigns with the external and internal teams.Email Marketing Strategy, Campaign Management & Execution: Assisting the client inplanning out their email marketing activity for the month with idea generation for new content buckets (like contest) as well as the flow strategy of all emails (when a certain email will go outin relation to others). Managing the campaigns by making sure the creative, content &execution/deployment was taken care of. The deployment of email campaigns will be carried outby operations team with close supervision from you to ensure everything went without any mistakes.SMS Marketing Strategy and Execution: Assisting the clients in planning out their SMSmarketing activity for the month with idea generation as well as the flow of SMSs (when acertain SMS will go out in relation to others). Managing the campaigns by making sure theSMS content & execution/deployment was taken care of. The deployment of SMS campaigns willbe carried out by operations team with close supervision from you to ensure everything went without any mistakes.Developing Marketing Strategy for Multiple Channels: Brainstorm ways to spread themarketing communications across multiple channels & unifying them with a clear messagingstrategy.Present Pitches to Clients including Cross-Selling & Up-Selling: Tactically communicating theadditional services that KENSCIO offers & attempting to persuade the clients into pursuingthose avenues further. For example, if a client is utilizing only email services, you need tocross-sell Email Analyst (An email intelligence tool), RTP (Real Time Personalization),SMSService, WhatsApp Service etc.Marketing Campaign Analytics: Preparing & overseeing the creation of reports, briefs &presentations on performance. Keeping a close watch on the metrics & performance of allactivities. Sharing monthly & quarterly performance-based reports to clients & internalmanagement/reporting manager.Achieving the Target set: Annual Targets will be set based on the clients you will be handlingthat will have to be met.Roles and responsibilities:Strong interpersonal & communication skills.Ability to meet under pressure and meet revenue targets.Reporting and documentation.Track usage and build great relationships with clients.Skills Required:Overall 2+ years of proven working experience in the Digital World. Having at least 1-year ofexperience in Email Marketing.Should have a digital background & knowledge about the digital industry.Having strong experience in client facing or have worked in a digital marketing agencybeforedirectly dealing with clients in the field of Digital Marketing.Strong teamwork skills, excellent communication, and interpersonal skills.Ability to understand clients requirements clearly & conveying the same precisely & conciselyto internal teams & getting the jobs done in time.Capability of building strong relationships with clients.Should have a very clear understanding and knowledge of the digital space and the nature ofservices and solutions that can be offered on this medium.Clear understanding of the capabilities of web technologies and how they can be utilized todevelop custom solutions for clients.Strong analytical skills and data-driven thinking.Up to date with the latest trends and best practices of email marketing.Agency experience handling various client projects across digital channels will be a plus.Good in MS-Excel & MS-PowerPoint. Having a good presentation skill.