Account Director - PR

8 - 12 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Public Relations (PR) Manager in Mumbai, your primary responsibility will be to handle client servicing and develop effective PR strategies. You will consult clients on PR execution strategies, maintain strong relationships with the media (especially at editor levels), and ensure timely delivery of PR activities for clients. Working as part of an account team, you will implement planned PR activities, prepare client reports, attend meetings, and respond to media queries on behalf of clients. Additionally, you will conduct research and writing tasks for clients, manage crisis situations effectively, and oversee the PR team's performance for successful delivery. Building relationships with colleagues, clients, and the media will be crucial in this role. Your qualifications for this position include a Bachelor's in Mass Media (BMM) or a Postgraduate degree in Mass Communication, Public Relations, or Journalism. You should have a solid experience of 8-12 years in the PR field. Key Responsibilities: - Client servicing and PR strategy development - Consulting clients on PR execution strategies - Building strong relationships with the media, especially editors - Ensuring timely delivery of PR activities for clients - Implementing planned PR activities as part of an account team - Preparing client reports, attending meetings, and responding to media queries - Conducting research and writing tasks for clients - Managing crisis situations effectively - Overseeing the PR team's performance and ensuring successful delivery - Building relationships with colleagues, clients, and the media Qualifications Required: - Bachelor's in Mass Media (BMM) or Postgraduate degree in Mass Communication, Public Relations, or Journalism - 8-12 years of experience in the PR field As part of this role, you will need to demonstrate excellent communication and presentation skills, proficiency in content writing, knowledge of media trends, team handling abilities, business development acumen, and strong client servicing skills. Additionally, you should possess strong analytical skills, be a proficient relationship builder, and exhibit a mature, balanced, and confident demeanor.,

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