Account Director - PR

As a candidate for the position located in Mumbai, you should hold a qualification in BMM or a PG in Mass Communication, PR, Journalism with a solid experience of 8-12 years. Your role would primarily involve client servicing and the development of PR strategies. You will be responsible for consulting clients on PR execution strategies and maintaining strong media relationships, particularly at the editor level. Meeting PR deliverables for clients and working as part of an account team to implement planned PR activities are crucial aspects of this role. Additionally, you will be expected to prepare regular client reports, attend client meetings, respond to media queries on behalf of clients, and conduct research and writing tasks as required. Managing potential crisis situations, being accountable for the PR team's effective delivery, and fostering relationships with colleagues, clients, and the media are integral responsibilities. To excel in this role, you must possess excellent communication and presentation skills, proficiency in content writing, a deep understanding of media and its dynamics, experience in team management, business development, and client servicing. Strong analytical skills, the ability to build robust relationships, and a mature, balanced, and confident demeanor are essential for success in this position.,