Zonal Head/ State Head

The State Head/ Zonal Head- Circulation will be responsible for overseeing, developing, and executing the circulation strategy across the designated state. This includes managing distribution networks, driving readership growth, optimizing logistics, and ensuring operational efficiency. The role demands a seasoned professional with a deep understanding of regional markets, people management, and business acumen in media circulation.

Key Responsibilities:

Strategic Leadership

Develop and implement state-level circulation strategies aligned with company goals.

Drive growth in copies, readership and reach through innovative and market-specific initiatives.

Monitor circulation trends and proactively address challenges through data-driven insights.

Operations & Distribution

Lead, manage and scale the state-wide distribution network including area managers, field staff, agents, hawkers and vendors.

Ensure timely and seamless delivery of all print editions across urban and rural geographies.

Oversee logistics planning and cost optimization across all distribution points.

Market Development

Analyze regional readership behavior and competitor strategies to identify new market opportunities.

Collaborate with editorial and marketing teams to execute circulation-boosting campaigns and reader engagement initiatives.

Conduct periodic market surveys and reader feedback exercises to refine product reach.

Team Management

Lead and mentor a multi-level team of circulation professionals.

Set performance KPIs and ensure consistent training, motivation and productivity.

Build a high-performance culture focused on accountability and results.

Financial Management

Develop and manage the overall circulation department cost within budget for the state.

Ensure profitability of circulation operations by maintaining a healthy cost-to-revenue ratio.

Monitor collection of dues and manage credit policies with distribution partners.

Stakeholder Engagement

Establish and maintain strong relationships with distributors, vendors and institutional partners.

Coordinate with corporate, editorial, production and advertising departments for synergy.

Represent the state in senior management reviews and contribute to strategic planning.

Qualifications & Skills:

Education:

Graduate/Postgraduate in Business Administration, Marketing, Media Management or a related field.

Experience:

Minimum 10-15 years of relevant experience in circulation, distribution, or sales, preferably in the print or media industry.

Prior experience managing state-wide or multi-city operations is highly desirable.

Interested candidates may share their CVs at aakanksha.mathur@in.patrika.com or apply directly via the Naukri job posting.