Website Management Executive

Role & responsibilities

• Website Content & Updates: Manage and update web pages, product information, blogs, case studies, and visuals in line with ElectroMechs brand and business objectives.
• Technical Website Management: Implement redesigns, performance improvements, and structural enhancements using WordPress and PHP.
• Technical SEO: Execute advanced SEO strategies including schema markup, redirects, sitemaps, Core Web Vitals, and accessibility compliance.
• PHP Development: Modify or troubleshoot website PHP code to create new features, resolve issues, and improve site usability.
• Digital Campaign Support: Develop and launch landing pages and microsites for product launches, exhibitions, and campaigns in coordination with the marketing team.
• Marketing Technology Integration: Set up and administer email marketing platforms (Mailchimp, HubSpot, or similar), marketing automation tools, and lead capture solutions.
• Analytics & Tagging: Manage tracking, analytics, and reporting with Google Analytics, Search Console, and Tag Manager.
• Performance Monitoring: Ensure optimal website loading speed, uptime, and mobile responsiveness.
• Reporting: Generate monthly reports on web traffic, engagement, and SEO performance. Share actionable insights for ongoing improvement.
• Vendor & Team Collaboration: Act as liaison with IT, design, and external vendors for technical troubleshooting and project delivery.