User Experience Design Lead Analyst

• Partner with product and communication teams to drive outcomes through predictive modeling, multi-channel strategies and programmatic experimentation
• Work with cross-functional teams to understand product roadmap and goals, ensure alignment with content that contributes to product KPIsPlan, develop, edit, test, and improve communications content in partnership with digital product and clinical program design teams
• Develop and execute comprehensive communication strategies for customer outreach and engagement
• Collaborate with creative teams to generate meaningful and engaging outreach materials
• Help evolve content design processes to facilitate the needs of the business
• Think strategically about how content scales across channels, conditions, and behaviors
• Help drive personalization and performance by partnering with analytics and content delivery teams

Required Skills (Critical Competencies)

Strategic Mindset

Drives Results

Action Oriented

Decision Quality

Manages Complexity

Manages Ambiguity

Balances Stakeholders

Collaborates

- Steps up to address difficult issues and says what needs to be said

Instills Trust

Communicates Effectively

Situational Adaptability

Required Education

Strong knowledge of health communications Strong research skills and ability to leverage successful campaign learnings to inform future campaign strategic messagingSkilled in UX/UI best practices and content best practicesSkilled in writing marketing and communications best practices for patients (emails, SMS, push notifications)Strong writing and editorial skills with a clear, concise style and excellent grammar, punctuation, and spellingProficiency in health literacy and communicating complex clinical information to consumer audiencesExperience using Figma design, Figjam collaboration, Microsoft Office (PowerPoint expertise a plus,) async chat tools (Slack, Webex Chat, etc), Confluence, SharePoint, and OneDriveA portfolio demonstrating writing skills across UX/digital products and outreach communications

Required Experience

Overall 5-8 years

Desired Experience

An understanding of the science of behavior change and how to apply behavioral influence techniques in the areas of patient activation, engagement, and improving health outcomesExperience using AI tools to support content management and delivery