UI UX Lead

PURPOSE OF THE POSITION:

We are looking for a passionate and experienced UI/UX Lead to join our team and drive the

design vision of our SaaS platform. As the UI/UX Lead, you will be responsible for delivering

a seamless and delightful user experience, owning and evolving our design system, and

leading the charge on conversion rate optimization (CRO) to continuously improve user

engagement and business outcomes.

KEY RESPONSIBILITIES:

• Design Ownership: Lead the end-to-end design process across the SaaS platform from discovery, user flows, wireframes, and prototypes to high-fidelity UI.
• Design System Management: Build, document, and maintain a scalable design system that ensures consistency, accessibility, and brand alignment across products.
• User-Centered Design: Champion user needs through research, usability testing, and data analysis to inform design decisions.
• Conversion Rate Optimization: Work closely with product, marketing, and analytics teams to implement data-driven design changes that improve key performance metrics such as sign-ups, onboarding success, and feature adoption.
• Collaboration: Collaborate with cross-functional teams including product managers, developers, and marketing to bring ideas to life.
• Mentorship: Guide and mentor junior designers, helping them grow their skills and contribute effectively.
• Continuous Improvement: Stay up to date on UX/UI trends, tools, and technologies to constantly improve our user interfaces and experiences.

KEY REQUIREMENTS:

• 7+ years of experience in UI/UX design, with at least 2 years in a lead or senior role designing for SaaS products.
• Strong portfolio showcasing end-to-end product design and CRO impact.
• Deep understanding of design systems, component libraries, and Figma (or equivalent design tools).
• Experience with user research, usability testing, A/B testing, and data-informed design decisions.
• Solid grasp of responsive design principles and accessibility standards (WCAG).
• Excellent communication skills and ability to explain design rationale to both technical and non-technical stakeholders.
• Familiarity with tools such as Google Analytics, Hotjar, Mixpanel, or similar for tracking user behavior and optimization opportunities.

NICE TO HAVE:

• Experience with front-end technologies (HTML, CSS, React, etc.) is a plus.
• Knowledge of behavioral psychology or persuasive design principles.
• Experience working in Agile or Scrum environments.
• Experience designing UI/UX for comparison journeys (e.g., feature, price, or product comparisons) that drive user decision-making.